In this episode, Sabrina chats with Stacy Reed, who is a strategic marketing consultant, Facebook ads expert, and founder of Stacy Zeal & Co., a marketing consulting company that provides Strategic Marketing Planning and Executive Leadership to startups and online service businesses. Discover Stacy's journey from in-house roles to consulting, and learn how to navigate the marketing landscape effectively. You’ll gain valuable insights into team structure, hiring considerations, and the importance of systems and processes. The episode also features practical advice for staying updated on industry trends and a recommendation for a must-read book, "Purple Cow" by Seth Godin. Tune in for a dynamic conversation that blends real-world experiences with actionable strategies, providing a roadmap for marketers and business owners alike. Connect with Stacy on LinkedIn at: https://www.linkedin.com/in/sreed2582 --- Send in a voice message: https://podcasters.spotify.com/pod/show/musings-on-marketing/message

In this episode, Sabrina sits down with Trish McClean, Chief Marketing Officer of Visit Baltimore, the official destination marketing agency for Baltimore. Discover Baltimore's approach to marketing itself as a one-of-a-kind tourist destination, uncover the city's strategy of highlighting its unique offerings, and learn how her team leverages digital channels  in connecting with potential visitors. Trish also shares her insights into her most memorable campaign, the challenges she faces as a CMO in the destination marketing field, and her dedication to enhancing the lives of Baltimore's citizens through tourism. Learn more about Visit Baltimore: https://baltimore.org/ Connect with Trish: https://www.linkedin.com/in/trish-mcclean-088b756/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/musings-on-marketing/message

In this episode, Sabrina sits down with Jason Bass, Director of Culture and Programming at Thompson Buckhead, a luxury boutique hotel in Atlanta, Georgia. Join us as we explore the powerful intersection of Marketing, Culture, and Hospitality, unraveling how these elements blend to create unforgettable moments. Discover the essence of how to curate spaces that resonate with a community while fostering genuine connections. From deciphering the code of culture to dialing in the perfect value for guests, Jason shares his insights on the future of hospitality. Tune in for an inspiring exploration of crafting a welcoming world where marketing becomes a story, culture becomes an identity, and hospitality becomes a journey. https://www.linkedin.com/in/jasoncbass/ Follow Buffer & Muse on Instagram: https://www.instagram.com/bufferandmuse/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/musings-on-marketing/message

In this episode, Sabrina sits down with Kae Monsanto, Associate Partner Marketing Lead at 2U and brand & marketing strategist. We chat about her journey from working in the nonprofit space to the corporate world, how she sees the future of education and the changing perceptions around degrees, and how Emergent Strategy and Octavia Butler help her navigate the ever evolving trends in marketing and education. Connect with Kae on LinkedIn: ⁠https://www.linkedin.com/in/kaemonsanto/ Follow Buffer & Muse on Instagram: ⁠https://www.instagram.com/bufferandmuse/⁠  --- Send in a voice message: https://podcasters.spotify.com/pod/show/musings-on-marketing/message

In this episode Sabrina sits down with Eden Zeilo, a graduate of MIT and Harvard Business School, to explore her journey of marketing career pivots, overcoming challenges, and the excitement of embracing new opportunities. Connect with Eden on LinkedIn: https://www.linkedin.com/in/eden-zeilo-34b1a81b/⁠ Follow Buffer & Muse on Instagram: https://www.instagram.com/bufferandmuse/  --- Send in a voice message: https://podcasters.spotify.com/pod/show/musings-on-marketing/message

Sean Sutherland is the Director of Marketing at idfive, an integrated marketing and communications social design agency based in Baltimore, Maryland. Our guest shares his insights into the responsibilities of the role, including managing social media efforts, maintaining brand consistency, and driving outreach to introduce the agency to new markets. In this episode we explore the multifaceted nature of marketing and we also touch upon the exciting advertising and marketing scene in Baltimore, which is experiencing its own renaissance. Join us as we uncover the nuances of marketing in this engaging episode and connect with Sean on LinkedIn. --- Send in a voice message: https://podcasters.spotify.com/pod/show/musings-on-marketing/message

Jasmine Gibson is a Baltimore native and received her B.A. in Digital Communications from the University of Baltimore. She is the acting Chief Marketing Officer and CEO/Founder of marketing agency Miocoa Strategies, and the co-founder of Black Women Marketers, an online membership community whose mission is to increase representation and visibility in the marketing industry. In this episode we discuss everything from entrepreneurship and owning an agency, to building a community and mental health. To learn more about Black Women Marketers, visit blackwomenmarketers.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/musings-on-marketing/message

Jody Costa hails from St. Mary’s College of Maryland with a creative liberal arts degree, and is the VP of Marketing and Strategic Partnerships for Barcoding, Inc. one of the largest integrators and resellers of supply chain data capture and mobile tech solutions. In this episode we chat about how skillsets like writing and reading poetry can be a great way for marketers to take complex concepts of a business and distill them in simple ways to share with audiences, strategies on how to build a marketing team, the impact of what a rebrand and a new visual identity can have on your business, and how marketers can leverage AI  tools to work more effectively. Connect with Jody Costa on LinkedIn. --- Send in a voice message: https://podcasters.spotify.com/pod/show/musings-on-marketing/message

Justin Timothy Temple is a photographer, yoga practitioner and Director of Marketing and Brand of good neighbor, a retail coffee shop in Baltimore. He started his career with a graphic design background, creating album covers for artists and building websites, and in this conversation, Justin discusses how he approaches marketing with intention and empathy, the importance of being able to feel a range of emotions in order to tackle a challenge at work, and how to build trust with your customers. --- Send in a voice message: https://podcasters.spotify.com/pod/show/musings-on-marketing/message

In this episode I share why I started this podcast, how I got into marketing at an early age, the influence that the Got Milk? ad campaign on me, and what laid the foundation for how I approach marketing. --- Send in a voice message: https://podcasters.spotify.com/pod/show/musings-on-marketing/message