How to Get Into Forbes for Free (PR Expert Explains) from Much Watch (in Soho)

How to Get Into Forbes for Free (PR Expert Explains)

28 minutes Posted Apr 8, 2026 at 11:00 am.

— Glam AI case: profitable in 6 months09:56 — How she covered Forbes11:18 — Is PR worth it for early-stage startups?12:30 — Can you get into Forbes for free?15:16 — When startups should start PR16:00 — How much PR actually costs19:57 — Is paid PR a scam?22:34 — Full PR strategy behind Glam AI24:29 — Internal PR (what founders ignore)_______If you're working on your positioning, pitch, or communication, this is exactly what I help with:⁠⁠LinkedIn⁠⁠: https://www.linkedin.com/in/anastasia-shabalina⁠⁠makemeHEARD⁠⁠: https://makemeheard.comConnect with Xenia:⁠LinkedIn⁠: https://www.linkedin.com/in/xenia-zakharova-a46710373/⁠

0:00

28:08

Download MP3

Share at current time

Show notes

Most founders underestimate PR. Until they see how one article can change everything.In this episode, I’m joined by Xenia Zakharova, a Global Tech PR Specialist who helped Glam AI become profitable in just 6 months – without raising funding. She landed 20+ media placements and built a PR strategy that directly supported growth.

← See all 8 episodes of Much Watch (in Soho)