Abbey Robertson started her real estate career with a wealth of knowledge from her previous marketing gigs at Nike and Red Bull. In this episode, Abbey shares incredible insights about building a real estate brand and growing a real estate business by referral.  Also in this episode: a discussion about what motivates various agents, honing in on your ideal target audience, the Buffini approach to sales, the challenge of navigating the first year in real estate, Abbey's incredible adoption journey with her two daughters, and a bucket full of bumper stickers!