In this special holiday marketing episode, we speak to <a href="https://www.linkedin.com/in/vedanarayananvedantham/">Vedanarayanan Vedantham</a>, SME Business Head of Razorpay, and discuss the importance of earned media, determining the effectiveness of a channel before running ads along with other key insights, and suggestions for marketers.
Click <a href="https://bit.ly/35CNbVv">here</a> to order our Holiday Marketing Guide for 2020.&nbsp;
Read up on previous <a href="https://bit.ly/3f6asSM">holiday season trends</a> and how things have changed in 2020.

Planning Effective Holiday Strategy for 2020: Critical Factors & Proven Channels For Retail Vertical

Growth Maestros by MoEngage is aimed at fostering a community of marketers and product owners to share insights and nuanced industry experiences. The goal is to collectively gain knowledge and emulate these learnings. We host marketing experts, CXOs from leading brands across business verticals and geographies to try to understand their marketing philosophy. In this podcast, we will cover topics spanning full-funnel marketing, mobile marketing, loyalty, community building, and user experience among other key aspects of growth.