Missions to Movements
Missions to Movements
Dana Snyder
Missions to Movements is the nonprofit marketing and fundraising podcast that helps you grow recurring donors, scale monthly giving programs, and build digital campaigns that convert. Hosted by Dana Snyder—speaker, strategist, and founder of Positive Equation—this show is packed with actionable nonprofit growth strategies, social media tips, and fundraising best practices. Each week, you’ll hear how organizations are increasing donor retention, building thought leadership, and using digital fundraising to drive real impact. If you want to learn how to attract monthly donors, master nonprofit marketing, and transform your mission into a movement, this podcast is for you. 
Meet Monthlies Mid-Size Org Winner: Global Catalyst | This Is What Happens When You Stop Waiting
Global Catalyst is on a mission to mentor girls around the world to become powerful advocates and confident leaders. They went from just 7 monthly donors in July 2025, to growing their Girls First community by 500% to 35 monthly donors. As a girl mom, this episode with Courtney Stricklin Burgan hits deep to my heart. In her role as VP of Engagement and Communications, Courtney leads a passionate team of fundraising and storytelling professionals, and we're going to get into every single ...
Aug 26
29 min
He Wrote the Longest Book Title in Nonprofit History about Planned Giving. The Advice Inside Is Even Better with Tony Martignetti
Planned giving does not have to be complicated OR expensive, and you don’t need an estate attorney to get started. What if your nonprofit already has planned giving prospects sitting inside your donor database, but you just haven’t asked them yet? Tony Martignetti worked with a historical society who mailed just 250 people about planned giving. SIX donors responded that they had already included the organization in their wills! We talk about how Tony built St. John’s University’s planned givi...
Aug 19
31 min
Meet Monthlies Small Org Winner: Magical Creatures Sanctuary | How Authentic Storytelling on Social Media Built a Monthly Giving Program
If you've ever wondered what's possible with zero full-time paid staff and zero development budget, this episode is for you. Magical Creatures Sanctuary is a 100% volunteer-run farmed animal rescue on Hawaii Island that cares for more than 100 rescued animals, and today, 48% of their individual donor revenue comes from recurring gifts, with an 83% donor retention rate. Executive Director Jill Vanderhoef joins me to break down their Adopt a Magical Creature sponsorship program and how even a $...
Aug 12
26 min
Why Monthly Giving Stays on the To-Do List (What I've Learned From 1,000 Nonprofit Leaders)
How do you walk into the end of the year with your monthly giving program finally built? More than HALF of the nonprofit professionals who joined my recent monthly giving webinars either had no recurring giving program or had started one and stalled. And after analyzing feedback and behavior from more than 1,000 nonprofit leaders, I found that there are three primary barriers keeping organizations from making recurring giving the front door to fundraising. I also take you behind the sce...
Aug 5
14 min
Black Philanthropy Month: The $86 Million Case for Funding Ecosystems with Kaci Patterson
August is Black Philanthropy Month, so consider today’s episode the kickoff! Kaci Patterson has helped raise and leverage more than $86 million for Black-led organizations. As the founder of Social Good Solutions and the Black Equity Collective, she joins me to get into their incredible study. 220 Black-led nonprofits across California created more than 4,000 jobs and generated over $335 MILLION in salaries. These organizations are powerhouse economic engines, truly driving critical wor...
Jul 29
33 min
Your Visibility Is an Asset: Shilpa Alva on Leading Out Loud
Shilpa Alva is on a mission to fix one of the world’s most fundamental problems: the fact that hundreds of millions of people don’t have access to safe, clean water. Surge for Water is a women-led nonprofit that went from a nights-and-weekends passion project into a global organization delivering clean water, sanitation, hygiene, and women’s health solutions. And after operating across 12 countries and reaching hundreds of thousands of people, Shilpa shares why the organization has shifted it...
Jul 22
27 min
The AI Shift Nonprofits Can’t Ignore: Chatbots, Cancer Support, and the Future of Search with Mike Osborne
Most nonprofits start with the tools. The better question is, what’s the scalable opportunity technology can solve so your team can stay focused on the human interactions that matter most? With 1 in 2 people impacted by cancer in their lifetime, Mike Osborne and his team at Cancer Council Victoria are applying that thinking to one of their biggest pressure points: freeing up counselors from digging through systems so they can stay present and support more people in less time. Mike also reveal...
Jul 15
19 min
From Months to DAYS: How AI Is Helping Children International Scale to 275,000 Kids with Tim Bachta
Way too much of our human capacity is spent on tasks that DON’T require human empathy. That’s how Tim Bachta from Children International is thinking about growth as his team works to expand from 220,000 to 275,000 children served. Tim shares how his team is using Microsoft Copilot to eliminate the manual work that’s been slowing them down (like letter translation processes that once took months, to systems running in DAYS!) so their staff can focus on building relationships and supporting fam...
Jul 8
24 min
From Spikes to Steady: World Central Kitchen's Monthly Giving Rebrand + What the Data Says About Recurring Giving Right Now
What does the latest recurring giving data actually tell us? In this special State of Recurring Giving episode, three leaders from CharityEngine, GivingTuesday Data Commons, and World Central Kitchen are joining me to unpack the latest recurring giving benchmarks AND one of the most compelling monthly giving case studies of the year. Together, we're exploring the trends shaping recurring giving today, why monthly donors generate nearly 3x the annual value of one-time donors, and how World Cen...
Jul 1
54 min
What 1,000 Donors Are Telling You: Key Takeaways from 2026 Giving Signals Report by Bloomerang
Did you know 92% of donors say giving is part of who they are? And that 94% say they're MORE motivated to give when they know exactly where their money will go? Today I'm doing one of my favorite things – diving into the data and research from Bloomerang's 2026 Giving Signals Report, and sharing the major opportunity gaps every nonprofit should be paying attention to. Generosity isn't disappearing, but it's becoming much more intentional! This episode is packed with several high-impact change...
Jun 24
30 min
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