
Codi Chen - CEO & Co-Creator of Heart Works Writing, LLC.
“ I've been most successful when I'm able to make a personal connection with someone.”
Join Codi and Hannah as they discuss Codi’s story, goal, and marketing challenges.
Codi is an expert Writer starting as a Travel Writer, then a technical writer, to now a healing writer. She has grown and sold a business while helping others write their memoirs to share stories with the world.
Codi is now the co-creator of Heart Works Writing a company that seeks to design a safe and creative space for individuals, writers, and business owners to speak their truth in an authentic and engaging way. Your words are our priority..
In this episode, we talk about Codi’s story, her goals, and the marketing strategies she used to grow her business.
What marketing strategies do we talk about?
Websites
Email Marketing
TikTok
Get a breakdown of the whole episode or skip to what you want to listen to – this is your table of content:
00:56 - 02:42 Codi shares her story of going from selling a business to starting Heart Work Writing!
07:33 - 09:41 Codi's goal is to double the group members for the next group.
11:10 - 15:50 The marketing that Codi used to grow her business.
Invisible Marketing
Facebook Groups
15:51+ Recommendations to move forward and grow!
16:07 Pop-Ups
19:08 Creating Strong Call to Actions
24:33 Email Marketing
28:56 TikTok
35:44 Repurposing content
37:39 Downloads
Connected with Codi!
Website: https://www.heartworksw.com/
Facebook Group: https://www.facebook.com/groups/heartworkswriters
Instagram: @codielizabeth
YouTube: https://www.youtube.com/playlist?list=PL14Dkz6FK8alVm-ZVMEbxYSgdF7OJcYap
Jul 28, 2022
46 min

Amber Barry - Business Coach, Digital Marketing Strategist, and Certified Ontraport Expert
“You Need To Set Yourself Up For Success For The Long Term Because You Feel Like You're Busy At The Beginning Putting Everything In Place.”
Join Amber and Hannah as they discuss Amber’s story, goal, and marketing challenges.
Amber is a Registered Nurse and Certified Health Coach that let go during COVID because she was in a niche medical field. But she likes to stay busy and jumped into digital, originally planning to run social media ads. She quickly realized her clients needed more.
Amber quickly pivoted looking at her clients and helping them leverage their email database. She then became certified in Ontraport to help her clients from A - Z.
In this episode, we talk about Amber’s story, her goals, and the marketing strategies that she used to grow her business. In this episode, we talk a lot about leadership and how to start building a team!
What marketing strategies do we talk about?
Leadership
Project management software
Lead Magnets
Repurposing content
Get a breakdown of the whole episode or skip to what you want to listen to – this is your table of content:
00:56 - 02:42 Amber shares her story of going from nursing to business!.
14:23 - 16:14 Amber’s goal is to build her own community and leverage her time to reach more people.
18:34 - 22:10 The marketing that Amber used to grow her business.
Lead Magnets
Facebook Groups
Engagement
28:22+ Recommendations to move forward and grow!
30:44 Leadership & growing her team
35:46 Project management software
40:18 Creating Swipe Files
42:01 Repurposing Content
Connected with Amber!
Coaching Website: https://amberbarrydigital.com
Facebook: https://www.facebook.com/AmberBarryDigital
Instagram: @amberbarrydigital
Book Mentions
Extreme Ownership by Jocko Willink & Leif Babin
https://amzn.to/3IlvtHM
Jul 7, 2022
43 min

Julie DeLucca Collins - Founder, CEO, & Podcast Host at
Go Confidently Services
“ If You Don't Have An Email List, You Don't Have A Business..”
Join Julie and Hannah as they discuss Maggie’s story, goal, and marketing challenges.
Julie didn’t plan on becoming an entrepreneur. She had a career she loved with a company that cultivated growth and learning. Then COVID hit, and she realized what she was doing in her corporate world, so many women needed help with, and she began coaching women to succeed.
She took her business and niche down to where she wanted to show up most, helping women entrepreneurs grow their businesses. Unfortunately, less than 4% of women entrepreneurs are making the income they desire to live the life they want, which is where Julie’s goal comes in to help them!
In this episode, we talk about Julie’s story, her goals, and the marketing strategies she used to grow her business. And the next strategies she could implement into her business! Including how she has mastered Clubhouse (stay tuned for a bonus episode), how to double down on a podcast, what advertising has done, and more!
What marketing strategies do we talk about?
How email marketing is so crucial to your business
Doubling down on podcasting even without listeners
Live Website feedback
Google advertising keywords
Get a breakdown of the whole episode or skip to what you want to listen to – this is your table of content:
01:12 -03:28 Julie shares how she went from being in corporate America to growing her confident coaching business.
08:57- 10:07 Julie’s goal is to have in the next five years 100 Women who are scaling their business to over six figures and confidently.
15:08 -20:01 The marketing that Julie used to grow her business.
Niching down to create superfans
Email lists
Lead magnets
Clubhouse
25:12+ Recommendations to move forward and grow!
25:55 How to use your podcast for prospecting
28:08 Repurposing content
29:01 Tips for paid advertising
32:09 Niching down keywords
33:39 Website vs. Landing Pages
36:12 Structuring Call to Action on your website
Connected with Maggie!
Coaching Website: https://www.goconfidentlycoaching.com/
Facebook: https://www.facebook.com/jdelucca
Podcast: https://www.casadeconfidencepod.com/
Instagram: @julie_deluccacollins
TikTok: @juliedelco2
Book Mentions
Pat Flynn - Superfans
https://amzn.to/3y6FvYJ
Jun 30, 2022
40 min

Maggie Lynn Olsen - Owner at Maggie Lynn Creative
“You Don't Have To Work 80 Hours A Week. Rest Is Necessary, And Rest Will Help Your Business Grow.”
Join Maggie and Hannah as they discuss Maggie’s story, goal, and marketing challenges.
Maggie fell in love with photography after spending 6 months in Spain. Then she came home and spent 8 years in corporate America before becoming a full time photographer, buying a yoga studio, and hiring a business coach.
Through coaching Maggie discovered she had been coaching other business owners for a while just doing it for free! Now she is set to expand her reach and share business coaching with other entrepreneurs 1 on 1.
In this episode, we talk about Maggie’s story, her goals, and marketing strategies that she used to grow her business. And the next strategies she could implement into her business! Including how she has been blogging since 2007, niching down, repurposing content, and more!
What marketing strategies do we talk about?
Should she niche down her coaching business
How to turn a blog into audio
How email is not dead
Expanding her reach and messaging
Get a breakdown of the whole episode or skip to what you want to listen to – this is your table of content:
01:00 - 06:15 Maggie shares her transition from corporate America, Photography, Yoga Studio owners, to business coach!.
07:54 - 09:24 Maggie’s goal of growing her 1 on 1 coaching and helping mompreneurs grow the business they dream of. .
29:29 - 31:35 The marketing that Maggie used to grow her business .
Blogging since 2007
Nurturing her database through a newsletter
Social Media
Free strategy sessions
43:35+ Recommendations to move forward and grow!
43:58 Reusing old blog posts as audio
45:35 Niching down to photography coaching
48:28 How to expand reach
49:16 How to get prospects to take the offer
55:21 Getting on other peoples podcasts
55:37 Facebook Groups
56:19 Reimagining the messaging for reach out
Connected with Maggie!
Coaching Website: https://www.maggielynnolson.com/
Facebook: https://www.facebook.com/MaggieLynnCreative/
Instagram: @maggielynncreative
Book Mentions
Four Disciplines of Execution by Sean Covey
https://amzn.to/3y9E7We
Jun 23, 2022
58 min

Brooke Elder - Owner of Social Tenacity & Founder of Sytems with Strategy.
“When You Are In Your Zone Of Genius, You Are Taking Your Unique Gifts, Your Talents, Your Strengths, And Bringing Them To The World.”
Join Brooke and Hannah as they discuss Brooke’s story, goal, and marketing challenges.
Brooke has always had a drive for entrepreneurship, dating back to the years at recess selling chocolates. But, after 6 years, she realized she was ready for something new when she was in her first business. So then, roughly every 6 years, she builds a new business!
She started as a marketing agency, then started helping network marketers, which transitioned to coaching and building courses. Now she is the founder of Systems with Strategy. A one-stop-shop for coaches building out their courses and community.
In this episode, we talk about Brooke’s story, her goals, and the marketing strategies she used to grow her business. And the following strategies she could implement into her business! Including ways she can use free offers, build authority with her clients even though the business is new, Tik Tok, and more!
What marketing strategies do we talk about?
How she is currently using social media
Why you need automation in your business
The difference between Facebook & Google ads
Get a breakdown of the whole episode or skip to what you want to listen to – this is your table of content:
01:00 - 12:50 Brooke shares why she is building Systems with strategy
18:49: - 19:26 Her goals are to automate her new business and launch it quickly.
23:25- 27:35 The marketing that Brooke has used currently and in her previous businesses.
Facebook Groups
Building Communities
Facebook Ads
30:47+ Recommendations to move forward and grow!
30:47 Google Ads
33:23 Offers that will help convert leads
34:38 How to use a book to reach her target audience
38:12 Building Authority
41:29 TikTok for Business
Connected with Brooke!
Website: https://www.systemswithstrategy.com/
Facebook Group: https://www.facebook.com/groups/systemswithstrategy
Instagram: @socialtenacity
Jun 17, 2022
43 min

Lyne Frank - Action Coach and Founder of Ignite in Community.
“Empowering Women To Have The Confidence To Move Towards Whatever It Is They Want To Do.”
Join Lyne and Hannah as they discuss Lyne’s story, goal, and marketing challenges.
When Lyne graduated college she was MAD that she now had to go get a job and instead decided to travel. But when she returned home society took over and she followed the path of getting a job, a spouse, and having kids. Then she had a mid-life awakening!
She remembered that she originally planned on writing a book. Which turned into a book and a course with the mission to empower women to reach for more.
In this episode, we talk about Lyne’s story, her goals, and marketing strategies that she used to begin growing her circles. And the next strategies she could implement into her business! Including ways she can maximize the content that she is creating, how to leverage the member of her community to grow it, affiliates, email marketing, and more!
What marketing strategies do we talk about?
How to balance email marketing between sales and education
Clarifying your message for your service
Using your members to grow your business
Is Tik Tok for business?
Get a breakdown of the whole episode or skip to what you want to listen to – this is your table of content:
00:00 - 11:37 Lyne shares how she fell into society norms of going to school, getting a job, to breaking away to follow her dream to help women all over the world.
11:37 - 17:19 Lyne’s goal of being known as the local Circle Lady. While creating a space for women to be empowered.
17:40- 21:33 The marketing that Lyne has used locally and socially.
Meeting throughout the neighborhoods and connection
Social Media
Leveraging each member’s reach for the ignite in circle
21:34+ Recommendations to move forward and grow!
21:34 How to use emails for educational content not just sales
–:–Clarifying your message
26:44 Repurposing all of the videos on social media
26:43 Using email automation to grow your database
32:11 Growing the circles through affiliates
36:15 Should you be using TikTok for Business
39.44 Reviews
Connected with Lyne!
Coaching Website: www.lynefrank.com
Ignite in Community: https://www.igniteincommunity.org
Instagram: @igniteincommunity
Instagram: lynefrank_actioncoach
Facebook Group: https://www.facebook.com/groups/412712286561417
Booke Mentions
Playing Big by Tara Mohr
https://www.amazon.com/Playing-Big-Practical-Wisdom-Create/dp/1592409601
OUTRAGEOUS Multi-Step Marketing Campaigns by Bill Glazer
https://www.amazon.com/OUTRAGEOUS-Multi-Step-Marketing-Outrageously-Successful-ebook/dp/B07KMLGN88
Jun 3, 2022
41 min

Kelly Massad - Owner at Petite Princess Box
"A Teacher by Heart and Upholding Her Entrepreneurial Spirit
Join Kelly and Hannah Mitrea as they discuss Kelly's story, goal, and marketing challenges.
Kelly is a solo entrepreneur working on dropping her 9-5 for her dream. She was in university when she saw how play and imagination impacted little girls.
She set out on a miss to create a box that inspired confidence in little girls all over the country.
In this episode, we talk about Kelly's story, her goals, and the marketing strategies that she used to grow her subscription box. And then, we discussed in-person ways that she could reach her target audience! Including potential affiliates and brand ambassadors!
What marketing strategies do we talk about?
Generating leads through Facebook Ads
Finding your niche in influencer marketing
Virtual and in-person marketing opportunities
Brand awareness through Instagram handles
Optimizing awards and reviews
Get a breakdown of the whole episode or skip to what you want to listen to – this is your table of content:
00:00 - 3:35 Kelly shares how she got into the subscription business!
3:36 - 6:00 Her's goal for quitting her 9-5, growing the Petite Princess Box to make a meaningful impact on girls all over the world.
6:01 - 11:36 The marketing that worked for her as she grew her subscription box and what didn't
Facebook Lead Generations
Lead Magnets and Follow Up Emails
Influencer Marketing
CrateJoy
How Social Media Habits Have Changed
11:37+ Recommendations to move forward and grow!
Vendor booths in communities
Partnering with marketing coordinators/clients
Using the book club party model
Promotions in FB Groups and Meet-ups
Branding through Instagram Handles
How to maximize awards and reviews.
Connected with Kelly!
Delight your little princess with Petite Princess Box at
Website: https://www.petiteprincessbox.com
Cratejoy: https://petiteprincessbox.cratejoy.com
Instagram: https://www.instagram.com/petiteprincessbox
Facebook: https://www.facebook.com/petiteprincessbox
May 13, 2022
20 min

As A Solopreneur, You Have To Run Your Business Lean & Utilize The Most Powerful FREE Platforms
Dinara Mukh - Certified Women's Health Coach and TEDx Speaker.
"Message to Women: Understand Your Body to Live Your Best Life!”
Join Dinara and Hannah Mitrea as they discuss Dinara’s story, goal, and marketing challenges.
Dinara grew up in a family of entrepreneurs and knew she would follow that path one day. But what finally triggered her to make the jump was when she ended up in the hospital. She thought her appendix ruptured only to find out she was never truly taught about her body in school.
She set out on a miss to educate women and MEN (because every man has a woman in their life in some way) on how a woman’s menstrual cycle impacts her life and how to optimize her schedule to be more productive.
In this episode, we talk about Dinara's story, her goals, and marketing strategies that she used to grow her social media following. And the next strategies she is looking to implement into her business! Including ways she can elevate her brand and promote her TEDx talk, the need for testimonials, how to utilize social media, partnerships, and more!
What marketing strategies do we talk about?
Instagram vs. TikTok and how to use them together
How to use LinkedIn for business
Unique partnerships to explore
How testimonials and podcasts will have an impact on her followers.
Get a breakdown of the whole episode or skip to what you want to listen to – this is your table of content:
00:00 - 7:52 Dinara shares how she went from being a marketer to beginning her women's health coaching company. Including the tools, a solo entrepreneur needs to grow their business!
7:52 - 9:23 Dinara’s goal for growing her coaching company.
9:24 - 20:28 The marketing that worked for her as she grew her company and what didn’t
Learning what to focus on when on social media
The type of content that works on Instagram
How you should use TikTok for your growth
20:29+ Recommendations to move forward and grow!
20:31 Branded Content
21:49 Testimonials
24:31 Podcasting, what type and how it will be impactful
26:43 Promoting a TED Talk
29:34 How to use LinkedIn
33:14 A partnership integration
Connected with Dinara!
Website: https://www.dinaramukh.com/
Instagram: @dinara.mukh
TikTok: @dinara.mukh
Schedule a consultation: https://calendly.com/dinara-mukh/discovery
Watch Dinara’s TEDx on Youtube: https://youtu.be/BFa2egx-jI8
May 6, 2022
36 min

Join me, and Melissa Stuart from The Live with Audacity Podcast to listen in on how you can start a career as a motivation coach. Getting in front of people is challenging, but you have to stand up and speak.
A few years ago, Melissa had started doing a lot of personal development. She read a lot of books and listened to podcasts that would keep her motivated. That sparked so much inspiration in her. That day, she told herself “I must do what I want to do”. Melissa realized that she liked to help people love their true self, overcome their fear, and live a life that uses their unique gifts and talents - Living with Audacity. Join us as we talk about Melissa's story, the path she wants to take in helping people, her goals, and marketing strategies that she can do to get in front of her audiences.
What marketing strategies do we talk about?
Use Facebook Live and Facebook stories to promote your podcast episode
Write a book or a guide to giveaway to your audience
Build a Media kit
Network on Meet-Up, Events, and places to get speaking engagements
Maximize Facebook group
Get a breakdown to skip to what you want to listen to the whole episode and this is your table of content:
00:53 How the Live with Audacity was formed
05:41 Melissa's next steps and where she wants to go
07:19 The goals for Live with Audacity including monetizing what she is doing
08:33 Marketing initiatives that Melissa has done for her podcast
11:31 Recommendations
11:44 Facebook Live and Stories
17:14 Create a Book or Guide
20:29 Build a Media Kit
24:02 Networking on Events
27:10 Create a Page to Book for Speaking Engagements
28:31 Free Download to Collect Emails
31:45 Facebook Group Exclusive Content
Get updates on all the new Midnight Marketing Episodes at https://www.facebook.com/NotBananasMarketing/
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Want exclusive content, join the Not Bananas Marketing Group!
https://www.facebook.com/groups/NotBananas/
Feb 4, 2021
37 min

Join me, Holly Benzenhafer and Kristen Redford Hardinger from The Winding Path to listen as this mother and daughter team explore what it takes to launch their retreat and pilgrimage business. If you have something you are truly passionate about, you can definitely turn it into a profitable business!
Holly and Kristen are both ordained ministers who love travelling together. They merged their individual strengths and knowledge in spirituality to create a business which aims to help people who are in a bad place in their lives, and people who think that they are already in a good place but want to move to a better one. Join us as we talk about their story, strengths, goals, target niche and marketing challenges!
What marketing strategies do we talk about?
Offer meet-ups as a workshop to attract customers
Build a database from these workshops and use it for email marketing
Create a Facebook Group
Work on their branding
Get a breakdown to skip to what you want to listen to most or listen to the whole episode and this is your table of content!
00:52 What the Winding Path is all about
05:44 Difference of Pilgrimage, Retreat and Workshop
11:38 Kristen and Holly's individual strengths
18:33 What niche to focus on
23:59 What goals do they have for their business?
29:10 Recommendations
30:02 Meet-Ups
31:12 Partner up with Corporations
35:36 Email Marketing
40:23 Create a Facebook Group
43:22 Work on your Branding
45:22 Re-use content
Get updates on all the new Midnight Marketing Episodes at https://www.facebook.com/NotBananasMarketing/
----------------------------------
Want exclusive content, join the Not Bananas Marketing Group!
https://www.facebook.com/groups/NotBananas/
Jan 27, 2021
50 min
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