<p>IAG&rsquo;s outspoken CMO Brent Smart is joined by The Monkeys CEO Mark Green to talk martech, media and creativity and busting fancy attribution modelling myths with Mi3&rsquo;s Executive Editor Paul McIntyre. &nbsp;&nbsp;</p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>

Older women’s ‘sexy’ handicap is skewing industry to young and ignorant

A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).