Martinis + Bikinis
Martinis + Bikinis
Veronica Droulia
How To Build An Intentional Brand, Make Your First Hire, and Level Up Your PR with Christina Carmona from Island To East Side
49 minutes Posted Sep 15, 2023 at 12:00 pm.
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Show notes

#39: In this episode, Veronica sits down with Christina Carmona, the founder of the widely successful accessories line, Island To East Side. Christina tells her story of how she went from Staten Island queen to Upper East Side entrepreneur. She recounts her humble beginnings of starting her brand out of her apartment with a helping hand from her now husband, all the way to her brand collaborating with Sports Illustrated during Miami Swim Week. Christina is dishing out all the juicy info on building a brand from scratch, making your first hires, and how to make your brand a PR sensation.


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