Marketing x Analytics
Marketing x Analytics
Alexander Sofronas
Consumer Behavior & Brand Management, with Steven Silverman
49 minutes Posted Aug 13, 2023 at 1:30 pm.
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In this exciting episode, I sat down with Steven Silverman, Director of Product Marketing at Advata, where we discuss consumer behavior, what a brand really is, how to differentiate your brand, the recent Bud Light controversy, and more.

 

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