We often observe our sales people complaining about the quality of leads they get from the marketing campaigns and marketing teams complaining about the approach and miscommunication in brand message once the leads get in touch with the sales team. 

Have discussed about such scenario and how it can be solved.

For any Business marketing is the key to build Brand as well as support the sales team in best way by providing leads as well as outreach support. Will be covering such challenges and the strategy to overcome such challenges.

Sales & Marketing Misalignment