How many times have you landed on an Instagram profile and seen the phrase “I help…”? While it’s a great starting point to understand how you help your ideal client, it may not be the best way to stand out to your audience. If you’re ready to develop a brand message that’s full of personality, then you are going to LOVE today’s episode. I’m joined by copywriter and creative director Katie Pannell, who’s giving us the low-down on her Chile Lime Challenge and how we can implement it ourselves to kick our brand message up a notch. Sign up for Katie&apos;s <a href='https://katiepannell.thrivecart.com/chilelimechallenge'>FREE Chile Lime Challenge</a>! Follow Katie on Instagram: <a href='https://www.instagram.com/katiepannellco/'>@katiepannellco</a> Join Katie&apos;s Facebook Group: <a href='https://www.facebook.com/groups/fluffoff'>Fluff Off: Copywriting &amp; Brand Strategy That Doesn&apos;t Suck</a>

Marketing Q&A with Moria of Mor Media

Marketing Coach and Consultant Kelly Potts helps women in business grow a ride-or-die audience and shamelessly sell, without having to show up 24/7. Marketing Shift, a podcast, educational platform &amp; community, is for the entrepreneur who’s beyond ready to streamline her marketing strategy. Tune in each week to discover easy-to implement marketing strategies and actionable tips to unlock major business growth—and be sure to stick around until the end of each episode to claim a special gift, just for listening!