Tips on Building a Successful Growth Marketing Strategy Using Authenticity - Who Gives a Crap | EP. #77 from The E-Comm Show

Tips on Building a Successful Growth Marketing Strategy Using Authenticity - Who Gives a Crap | EP. #77

26 minutes Posted Mar 22, 2023 at 4:00 am.

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On this 77th episode of The E-Comm Show, our host, and BlueTuskr CEO Andrew Maff is with Jenna Tannenbaum of Who Gives a Crap, a brand that sells good-looking, environmentally friendly toilet paper, paper towels, and tissues while also donating 50% of their profits to help build toilets for those in need.

During this episode, Jenna shares her experience as a growth marketer and how to successfully scale your marketing efforts using authenticity and a targeted brand story to navigate the new world of consumer-savvy buyers.

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