Marketing EdVenture with Jacque' Walker
Marketing EdVenture with Jacque' Walker
Marketing EdVenture
Hey there, Welcome to “Marketing EdVenture with Jacque’ Walker”, THE HUB for Business, Fashion, Marketing, and other CTE Educators that integrate marketing into the learning experience. I’m a former educator who taught 14 years in a magnet school crafting a 4-year Fashion Marketing program; 3-year dual credit Visual Presentation certification; and certified entrepreneurship academy while being a DECA advisor. I have over 20 years of experience in sales, retail management, and project management. My mission is to equip secondary educators with marketing resources to connect the classroom to digital natives while cultivating an engaged learning environment. I’ve curated this space to disseminate information and collaborate with thought leaders in all aspects of marketing to: • Foster development and growth in fashion classes and programs, • Support business, fashion, and marketing CTSO advisors and sponsors, • Provide multiple prep educators guidance along the way, • Encourage targeted career exploration, • Expose post-secondary education opportunities, • Facilitate project-managed classrooms, • And so much more. People you can expect to join us here are master educators; CTE administration and personnel; industry experts; and trailblazing alumni who’ve applied their high school marketing exposure to their professions. These guests will spotlight bi-weekly on Feature Fridays. Every Monday morning you can connect with me during your drive. I’ll chat with you more in-depth about fashion marketing, DECA, entrepreneurship, and trending topics. If you’re still listening to me right now, that means you have an interest in marketing education and/or fashion marketing. With that in mind, you are exactly who this show is for. I’m truly grateful to have you here. So, grab your favorite beverage, open up your Notes app on your device, and be prepared for all of the goodness that’s headed your way.
14. Phases & Runs of the Fashion Cycle | Fashion Movement Series
Episode 14. I am going into a 3-part series about the movement of fashion. You will have an opportunity to learn a few things or just to refresh about how fashion moves, and why it's important for us to know about the movement of fashion.Fashion industry personnel understand the necessity of studying the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers. The series focuses on the:Part 1 - Fashion CyclePart 2 - Fashion TheoriesPart 3 - Environmental Factors that influence fashion.So stay tuned. Listen to each episode because you're gonna get some nuggets from each one that will bring together a comprehensive picture of how fashion moves, and why we need to understand that in the fashion industry. ------------------------------RESOURCEEvery time YOU buy a fashion item, YOU are impacted by, influenced by, or participating in the movement of fashion. It's very key that fashion industry personnel understand the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers. This Fashion Movement Bundle encompasses 3 concepts:Fashion Cycle - 2 activitiesFashion Theories - 2 activitiesEnvironmental Factors - 1 projectCTE Month is coming up next month.I'm celebrating by having a weekly GIVEAWAY each Friday in February.Signup to have your name entered for FREE fashion marketing resources.🤩------------------------------If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.Follow me on Instagram Marketing EdVenture. I'd love to connect.Visit my website for marketing education curriculum, Marketing EdVenture.
Jan 15, 2024
21 min
13. CTSO Sponsor - Competition Trip Guideline
I know many of you are back in the classroom or headed back to the classroom. And really what that means is that CTSO competition is headed into full speed ahead. Right?I know that because I'm actually going to be a judge this year for the district in which I used to teach in. And that's going to be happening in a couple of weeks. I really look forward to judging, being on the opposite side of the coin this year as a judge.So anyhow, I know that I've been talking about DECA related to roleplay, DECA related to project presentation DECA related to prepping for competition or your chapter for competition. So today, I'm going to be talking about trip time. So gather your pen and paper and get ready to take a few notes. I'm going to try to go through this pretty quickly. I don't want to make it a long episode. So listening, gather your notes and everything and stay to the end for the freebie that I have for this particular episode. All right, you ready?RESOURCEThe DECA Advisor Competition Trip Guideline resources for Competition discussed is FREE and available here.------------------------------ If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.Follow me on Instagram Marketing EdVenture. I'd love to connect.Visit my website for marketing education curriculum,  Marketing EdVenture.
Jan 8, 2024
35 min
12. CTSO Sponsor - Chapter Prep for Competition
Welcome to 2024. Let's get this season started.So as Nigel in the infamous movie, The Devil Wears Prada said, All right, everyone, Gird your loins. And he said this in preparation for Miranda, the infamous Miranda walking into the building. I'm saying it in reference to the DECA season and CTSO season, walking into the building. it is January and it is time to get ready for competition. You've done all of your prep. Now it's time to get the show on the road. In this episode, we're going to be talking about a DECA Advisor Prep Guideline that I've put together for competition season. This encompasses all the things that I myself had to do in preparation for competition.There are 4 silos tasks :ChapterDistrict.StateNationalThere are 2 groups of tasks:AdministrativeSignatureThere are 5 groups people to accomplish these tasks:TeacherStudentParentAdministrationChaperone RESOURCEThe DECA Advisor Prep resources for Competition discussed is FREE and available here.----------------------If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.Follow me on Instagram Marketing EdVenture. I'd love to connect.Visit my website for marketing education curriculum,  Marketing EdVenture.
Jan 1, 2024
26 min
11. DECA Project Prep Framework with FREE Resources
Episode 11. Merry Christmas. Yes, I'm releasing an episode on Christmas Day, but rest assured that I am spending time with my family. So yesterday I got to see my eight month old granddaughter walk, yes walk at eight months, eight months old, she's practically running at this point. Not surprising though, since both of her parents are track athletes, and I'm pretty sure she's trying to keep up with her two older sisters.This week, I'm talking about a DECA project prep framework. It consists of three parts.Project development.Presentation.AdministrationIt's a lot. So grab your notepads and pens and be ready to take lots of notes. Because this is going to be a full packed episode of information.  RESOURCEThe DECA Roleplay Prep Framework resources discussed are FREE and available here.------------------------------The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here. ------------------------------If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.Follow me on Instagram Marketing EdVenture. I'd love to connect.Visit my website for marketing education curriculum,  Marketing EdVenture.
Dec 25, 2023
31 min
10. An Alumna's Pursuit of Her Passion for Fashion
When I tell you that I’m so proud of my alumni, it’s an understatement. As I said in another episode, through social media I see them going to college, starting careers, and adulting. But sitting down and chatting with them really allows me to hear how CTE and CTSO programs ignite a spark in them that continues to fuel their life choices and career journey .Today I’m talking with a 2017 graduate of my Fashion Marketing Program, Edna Palacio. She was one of my more quiet students who really blossomed post secondary in pursuit of her passions. This episode is a great one to share with your students who are prepping for college and deciding on careers.RESOURCEEngaging 23-page fashion activity for students.------------------------------The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here. ------------------------------If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.Follow me on Instagram Marketing EdVenture. I'd love to connect.Visit my website for marketing education curriculum,  Marketing EdVenture.
Dec 22, 2023
32 min
9. DECA Roleplay Prep Framework with FREE Resources
Episode 9. It’s CTSO competition season. I’ve decided to share with you my proprietary DECA Roleplay Prep Framework.It’s 3 parts and covers:Case Study PrepPresentation AdministrationIf you sponsor a different CTSO, listen in because you may be able to apply some of these strategies for your organization. So grab your notepad and pen to be ready to take lots of notes. RESOURCEThe DECA Roleplay Prep Framework resources discussed are FREE and available here.------------------------------The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here. If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.Follow me on Instagram Marketing EdVenture. I'd love to connect.Visit my website for marketing education curriculum,  Marketing EdVenture.The show notes this week are within the DECA Roleplay Prep Framework resources. Get the detailed outline of the episode here.
Dec 18, 2023
26 min
8. An Alumna’s Journey: How She Leveraged a Fashion Education & Retail Career to Transition into the Beauty Corporate World
Episode 8. It's always fascinating to hear about the diverse paths that students take after graduating from high school, especially when they pursue a passion and successfully carve out a career for themselves. In today’s Feature Friday, I sat down with one of my 2011 graduates Adriana Caballero. She was one of my very creative and ambitious students who:Made it to DECA ICDC her senior yearWent on to study Fashion Merchandising and Marketing in college and Now works in the corporate office of a top beauty company. Listen in as she shares her post-secondary journey which I’m sure would benefit many seniors to hear as they prepare for the next phase of life.
Dec 15, 2023
39 min
7. Learn a Simple Framework for Teaching Fashion Marketing
Episode 7. Have you ever found yourself suddenly having to teach a class you know nothing about? It happens far too often. This is what led me to this topic today. Listen in as I talk about a framework for teaching Fashion Marketing that engages your students and introduces them to marketing concepts, while providing rigorous activities and projects that immerse them into the fashion industry. RESOURCEThe Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle.If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.Follow me on Instagram @marketingedventure. I'd love to connect.----------Visit my website for marketing education curriculum, www.marketingedventure.com.----------Show notes: www.marketingedventure.com/episode7
Dec 11, 2023
22 min
6. Navigating CTE Recruitment & Planning a Fashion Show
Episode 6. I talked about 8 effective ways to promote and recruit for your CTE program in episode 5. In this episode, you will hear how Briaana Lark and her teaching partner implement some of these as they carry out a robust recruiting campaign.She also shares some insider information about the planning of the Fashion Magnet's fashion show and some great advice for new teachers. RESOURCEThe Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here.If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.Follow me on Instagram @marketingedventure. I'd love to connect.Visit my website for marketing education curriculum,  www.marketingedventure.com.
Dec 8, 2023
23 min
5. 8 Effective Ways to Promote and Recruit for Your CTE Program
Episode 5. We all know the frustration of having a class full of students who are not interested in our CTE class. We also know the thrill of having students who love our classes and will be on our rosters for multiple years. As you seek to advocate and grow your program, you will need to implement plan to support your vision. In this episode, I share 8 effective ways to promote and recruit for your CTE program. Although I specifically focus on fashion marketing, the same concepts apply to any CTE program.RESOURCEThe Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here. If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.Follow me on Instagram @marketingedventure. I'd love to connect.----------Visit my website for marketing education curriculum, www.marketingedventure.com.----------Show notes: www.marketingedventure.com/episode5
Dec 4, 2023
17 min
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