This episode, Kathryn mixes marketing magic with Greg Licciardi,  Professor of Marketing and Vice President of Partnerships at ANA.

What Happens When You Really Study Your Audience

Marketing is an art. Data is a science. Together they create what we call “Marketer’s Alchemy.”

Join us on our podcast, as we pull back the curtain on the world of data-driven marketing and explore how to turn data into marketing gold. Discover lessons from marketing leaders and data experts as we explore how to use data to get to market faster and create powerful campaigns that win in every industry. 

“Marketer’s Alchemy” - brought to you by the trailblazing data and marketing powerhouse, Deluxe. Find more information at https://www.deluxe.com/resources/marketers-alchemy/