Everything you need to know to grow on LinkedIn, you learned from your mom (or maybe in Kindergarten). If you’ve been spinning your wheels or blowing your budget trying to figure out the secret to building relationships on LinkedIn, I have good news: It’s not that complicated.
My guest today is Joshua B. Lee, whose nickname is “The Dopamine Dealer of LinkedIn. He has a community of over 82,000 followers on LinkedIn (and over 200K across social media) that he built the old-fashioned way - by building relationships - and he’s breaking down exactly how you can do it too.
Topics covered:
- Why we need to stop thinking about LinkedIn as B2B, and how to think of it instead
- The difference between traffic and true engagement - and what converts
- The three categories of content you should be posting
Resources and Links Mentioned
Balance Is Bullsh*t: How to Successfully INTEGRATE Work & Life
Connect with Joshua
Connect with Sunny
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