If you&apos;re the CEO or Founder of a B2B Technology business, how do you use marketing to help you scale? In this episode, join <a href='https://www.linkedin.com/in/rossc/'>Ross Chapman</a>, Marketing Director at <a href='https://portswigger.net/'>Portswigger Web Security</a>, as he talks through his no-nonsense advice to help you get value from marketing and scale. We cover;<ul><li>Outsourcing marketing v having it in-house</li><li>When it&apos;s the right time to hire your first marketer and at what level</li><li>What a CEO / Founder needs to talk about to excite a senior level marketer </li><li>What your first 30 days should look like as the first senior marketer into a business</li></ul>And so much more... Market Mentors is brought to you by Fiona Jensen, Director at <a href='https://www.market-recruitment.co.uk/'>Market Recruitment</a> - a recruitment agency that&apos;s obsessed with connecting ambitious B2B Tech companies in London with ROI focussed marketers to ignite growth and happiness

36. Series 1 | Ep 36 - Should events be a lever to growth? Find out why and what ROI to expect with Jane Culcheth Beard

If you’re a B2B Tech marketer and looking to level up your skills and advance your career, then you’re in the right place. In each episode you’ll hear from some of the world's best B2B Tech marketers about tactics, tools, case studies, wins, failures, hiring, interviewing and so much more..stay tuned..