Market Journal is an educational outreach effort presented by the University of Nebraska-Lincoln's Institute of Agriculture and Natural Resources. Hosted by Bryce Doeschot and produced by IANR Media, Market Journal provides: current grain/livestock market commentary and analysis; weather, climate, and soil moisture updates; proven marketing and management ideas; risk management strategies; updates on current agricultural policy issues; practical advice from seasoned, working producers; opportunities to share information and ideas; and access to the resources of Nebraska Extension. Market Journal is television for agricultural business decisions. Every topic covered is first measured by this standard. The Market Journal crew is determined to help the agricultural producer improve his or her bottom line, to help make the business more profitable.