Lost In Transformation
Lost In Transformation
MING Labs
How do you quantify the results of a successful digital transformation journey?
13 minutes Posted Nov 11, 2021 at 2:00 am.
Set KPIs around processes, people, and commercial parts
Measure new value propositions offered to your customers
Did we make a customer's life better in any shape or form?
Apply both types of metrics: financial and behavioral
Create metrics relevant to the projects you're running
Use the same KPIs as you have in your business so far
Get granular on the measurement depending on the goal of the transformation journey
Focus on the commercial impact of the portfolio that you’ve affected
Use concrete metrics - enable digital and measure recurring revenues
Look at the entire user experience from an employee’s, consumer's, and client's perspective
Success lies in understanding what your customers want, serving those needs, and making money
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Show notes

How do you quantify the results of a successful digital transformation? Is it best to focus on hard or soft metrics? Or should we rather concentrate on better customer value propositions, or on new offerings? Or mix all of the above? Tune into this special podcast episode to find out what our digital leaders recommend as best practices.