Let's chat about how FB Ads (and IG) can build community.   Okay, I am going to be honest with you - I had never truly considered FB Ads as an option for Network Marketers ...or as a way to build community, using content you have already created. I had always thought of them as more of a way to 'sell stuff.'   So, this time with Meagan Buggey was mind blowing in so many ways for me. And I bet it will be for you too.   Here are my biggest take-aways, and then I am going to leave you to listen to the episode for yourself: Use ads to push content you have already created out to a wider audience A very small percentage of your audience is seeing your content, so ads can help to increase that percentage Ads do not need to be expensive, you can see results for as little as $5/day   I will say - Meagan also chatted about the kind of content that makes the most sense for ads, so make sure to listen closely to that part.   More about Meagan Buggey:   Meagan is as a Meta-certified Digital Marketing Expert, and the CEO of Meagan and Company. As a busy mom and entrepreneur, she understands the struggle of juggling multiple responsibilities. Between running her business and taking care of her family, there's sometimes barely enough time to catch her breath!   This is why she has made it her purpose to help other moms and entrepreneurs just like her build their businesses with Facebook and Instagram Ads (without sacrificing precious moments with their family and friends.)    She knows that today’s online space is competitive, which is why she creates unique and effective marketing strategies and campaigns for businesses to show up effortlessly and attract an abundance of perfect clients. Her strategies not only cut through the noise but also elevate businesses above their competitors, enabling them to stand out.   With her wealth of knowledge and experience, she has a proven track record of success helping many businesses increase brand awareness, reach a larger audience and generate more leads with Facebook and Instagram Ads.    Places you can find Meagan: FREEBIE/BOOK A CALL:  youradbestie.com Instagram: www.instagram.com/meaganandcompany Website: www.meaganandcompany.com

I dropped my VIP Group this Summer.   Yup, the girl who teachers how to run a successful VIP Group, threw caution to the wind these last 2 months and decided to do a little social media experiment that included NOT posting inside her group.   Okay, enough with the 3rd person narrative.   Honestly, after more than 8 years of building a successful, thriving VIP Group that was the center of my social media strategy - I wanted to see if there was another way. I wanted to see if by dropping one (time consuming) element, if I would free up more time and energy to put more intention into other areas of social media.   Curious?   I'll tell you all about it in this episode.

Here's the thing - a lot of us aren't actually out there selling, but think that we are so we are wondering where all of the sales are?   There is a huge difference between ACTIVE and PASSIVE selling.   Let me explain ...   Passive Selling is what you are doing for your baseline activity. It's the consistent posting in your VIP Group and in your stories, etc.   Active Selling is the sales strategies that you're actually doing, that directly pull in sales. Personal reach outs, VIP Group takeovers, events, etc.   And you need both inside your business. One lays the foundation, one brings in the bacon.   I will explain fully in this episode.

I get asked this all the time - "can I do 2 companies at one time?"   And the answer is two-fold.   Yes, and no.   I mean, the truth is - you can do anything that you want. It's your life, it's your businesses. But there's a lot to consider when you're thinking about signing up for another company and it's important to look at this decision from all angles?   Questions to ask yourself: What do I hope to get out of each company? Is there a common theme between the 2 and do they appeal to the same ideal customer? Ie. Will they fit into the brand that I am building. Will I grow them together or separately?   I will explain all of this in this episode, and help you make the decision for yourself. Or! If you already have 2 businesses, hopefully give you some useful tips for how to be successful with both of them and not constantly feel like you have a million balls in the air.   Sound good? Enjoy! XO

For an online business, your social media strategy is one of the most important elements to sharing and selling your products.   You want it to be manageable, effective and connected to the brand that you're building. And you also want it to be seen.   In this episode - we are going to talk about all of the things that make up your social media strategy, and getting out front and center. And I'm going to tell you all about my little social experiment this Summer.   Question! Where are you showing up? Are you getting the results that you want? Is there a way to push yourself a little outside of your comfort zone? xo

You will never outperform your own beliefs in yourself.   Here's what I need you to know -    You are likely the only thing standing in the way of the goals you have set for yourself.   What you believe yourself to be capable of. What you believe you will stick to. What you believe is possible for you.   So if you want to shift the outcome, not only do you need to adopt new habits - but you need to kick the self sabotaging behaviours and beliefs that are keeping you stuck.   Todays episode is a bit of a detour from our branding chats, but this has been coming up in my world a bunch - so I wanted to take a quick pause and have a really honest conversation.   When you're done listening to the episode - I want you to ask yourself what you're currently working on. And then layout the habits that you will need to make that goal a reality. And then start building those habits NOW. Don't wait for Monday, or the Fall, or even the next full moon ...do it now.    You've got this, xo

What if I told you that you could choose who your customers were going to be?   And what if I told you that ultimately the brand that you build, and the content that you share - will be what will lead to the audience that you build?   It's a little bit about who your products will appeal to, but more than that - it's about who you desire to serve through the brand you are building and the products that you are selling.   And you're going to be the one who sets the stage for this, and calls the right audience it is.   And the more you know about them - the better!   Ask yourself -  What do I know about them? Are they male or female? What do they do for fun? What are they currently struggling with? What problems can I solve through my products and what I share? What does an average day look like in their lives? What do they hope to get from me?   The clearer you can get on all of the above, the easier it is going to be to show up and serve that audience. Create content that you know they will eat up, and speak directly to them through what you post.   This episode will help you get started, xo

If you could be known for anything ...what would you be known for?   This is one of the questions that you should be asking yourself as you build out your brand.    Because the truth is -    Your brand represents you, your beliefs and the mark you want to leave on the world.   This episode is all about taking the Content Pillars that you created, and digging deeper to create Brand Statements.   These are more than just topics, they're beliefs. What you want to be known for, and what you want to build your brand around.   Dig in, and have fun! xo

When building out a brand - the place where the majority of my clients and my team members get stumped is what to post!   How to integrate the behind the scenes of your life, with content for your brand.   And the truth is - this is going to look a little different for every single business owner, and brand. And you will need to find your own groove.    But what I teach is Personality Pillars and Content Pillars, as the basis for your content. And in this episode I dissect what each one is, and how to create content for it.   Can't wait to see what you come up with, xo

There are likely a zillion ways to build a brand - but I am going to lay out 2 of them for you in this episode.   The first will have your products as a part of the brand, and the second will focus more on something else that you are an expert in, or passionate about.   The key here to remember is - your products and your business, are likely the least interesting thing about you. You have so many things that are unique about you, so many experiences that you could share and so much knowledge on different topics.    Start from that place, and build a platform that you're proud of. That is different from every other account/personality out there. That sets you apart and draws people into your world.   But mostly - that you love, and have fun with. xo