In this episode, Laura Slingo, Outreach Manager at Sage, walks us through her SEO background and how she started with Link Building. We dive into her favorite link building strategies, in particular guest posting and listicle link building. She shares her approach for those types of campaigns as well as strategies for running Hero Content campaigns. We close our episode with some essential tips and tricks from Laura to up our outreach game. Connect with Laura on Twitter at <a href='https://twitter.com/LauraSlingo'>@LauraSlingo</a> or <a href='https://www.linkedin.com/in/lauraslingo'>https://www.linkedin.com/in/lauraslingo</a>.

Laura's Background in SEO and Link-Builiding

Building Links to Specific Pages with Guest Posting

How to Pick the Best Strategies for a Page

Using PR to Build Backlinks to Commercial Pages with Abigail Bennetts

We explore the world of link building and learn about all the different approaches and methods people are using to build backlinks for websites today. We interview lots of experts including link builders, site owners, and content strategists to compare and contrast the different approaches for building backlinks.