Alex, Tom and Tessa are back, this time to chat all about lead quality. Warning: Analogies used from the get go, possible craving of chocolate may occur. Talking points:- What does lead quality mean?- What have we seen that can affect lead quality?- How do you increase lead quality?- How do people calculate success?- Finding the right ‘5%’Brought to you by the team at The Lead Engine who specialise in <a href="https://theleadengine.co.uk/">generating leads for financial advisers</a> and brokers.

Tracking Lead Quality With The Traffic Light System

How to generate leads and market your financial services business. Alex Curtis from The Lead Engine interviews industry experts and marketing professionals to discuss how you can get more leads that create more business.