Do you know the value of your customer?
Do you understand your customer and their needs? 
What is the cost of acquiring a customer? 
Do you know the cost of losing your customer? 
How much is each of your clients worth? 
Understanding which client to focus on next? 
Review your customer base “ helps to focus your activity” 
Develop your customer contact strategy 
How do you drive more value from your existing customer?

Extracting The Gold - Customer Retention - 3 of 4 - Dush Patel

How to generate leads and market your financial services business. Alex Curtis from The Lead Engine interviews industry experts and marketing professionals to discuss how you can get more leads that create more business.