Joining us from Melbourne, Australia we welcome on Amber Horsburgh! Currently a music marketing consultant and writes about music & strategy in her newsletter called Deep Cuts. Her past life includes working at Downtown Records & Big Spaceship. Amber's worked with brands including Samsung, YouTube, AXE, Google Play, MTV, Sonos and Fred Segal, and artists such a as Chet Faker, Miike Snow, Cold War Kids, Mura Masa, and Smino.
More on Amber:
Twitter: @amberhorsburgh
Subscribe: Deep Cuts Newsletter
Stay tuned for Ambers's marketing course for young managers coming out soon! Sign up to her newsletter to hear more.
More on L1NEUP DIGITAL
Instagram: @L1NEUPDIGITAL
Website: L1NEUPDIGITAL.COM
We're all about sharing the strategies and resources that drive results so if you enjoyed the episode, please subscribe, rate, and share!
Oct 5, 2020
44 min
Welcome to episode #5 of the L1NEUP DIGITAL Podcast
We have a great episode all about music marketing and building fan bases with Brandman Network and Contrabrand Agency founders Sean and Kohrey.
Brandman Network has over 86k subscribers on YouTube where Sean and Kohrey share insightful strategies and tips to artists and managers looking to market new releases. At the agency they’ve helped artists such as 24kGoldn, Milli Smoke, and others gain huge traction on TikTok resulting in massive streaming success.
In this episode we discuss their thoughts on music marketing best practices and how to find success as an artist.
FOLLOW BRANDMAN NETWORK:
Instagram
Youtube
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Instagram: @L1NEUPDIGITAL
Website: L1NEUPDIGITAL.COM
Blog: L1NEUPDIGITAL.COM/blog-while-in-l1ne
Jun 29, 2020
55 min
Welcome to episode #4 of the L1NEUP DIGITAL Podcast
We have yet another great guest on the show for you coming from Miami, FL that is director, writer, and music video magician Michael Garcia.
Although you may not be familiar with the man behind the plan, you’ve PROBABLY seen his work more than once on YouTube.
He’s done music videos for Kodak Black, Dillon Francis, Polo G, A Boogie with a Hoodie, Ally Brooke & Matoma, and most recently the MGK& Megan Fox Bloody Valentine video.
In this episode we discuss and hear Michael’s creative process when creating these videos, working with massively successful artists, some of his favorite moments.
CHECK OUT HIS MUSIC VIDEOS:
https://www.garciasvision.com/
FOLLOW MICHAEL:
Instagram
More on L1NEUP DIGITAL
Instagram: @L1NEUPDIGITAL
Website: L1NEUPDIGITAL.COM
Blog: L1NEUPDIGITAL.COM/blog-while-in-l1ne
Jun 15, 2020
39 min
Brand builder, author, music marketer, and festival consultant Louie La Vella joins us on L1NEUP DIGITAL. Throughout his career Louie has been involved in many different things but most recently the creative marketing director for two major festivals Imagine Music Festival and Backwoods Music Festival as well as the owner of 105ive gaming.
We'll hear about Louie's impressive background and learn how putting content first build successful brands.
More on Louie La Vella
Louie's Instagram: @louielavella
More on L1NEUP DIGITAL
Instagram: @L1NEUPDIGITAL
Website: L1NEUPDIGITAL.COM
We're all about sharing the strategies and resources that drive results so if you enjoyed the episode, please subscribe, rate, and share!
May 26, 2020
50 min
In this week's episode we’ll talk entertainment marketing shop with Fillmore Miami Beach Senior Marketing Manager, Greg Johnston. We'll get to hear his story rising through the ranks and how he got to the position he’s at today. We’ll discuss how venues in particular have been affected by COVID and what he thinks the future of live looks like being on the venue side.
We're all about sharing the strategies and resources that drive results for us so if you enjoyed the episode, please subscribe, rate, and share!
More on Greg Johnston
Greg's Instagram: @thoughtsandethics
FillmoreMB Instagram: @fillmoremb
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Instagram: @L1NEUPDIGITAL
Website: L1NEUPDIGITAL.COM
May 17, 2020
38 min
This week, we sit down with record producer, author, and manager Jesse Cannon to discuss digital marketing strategies to grow your fan base. In this episode we'll go dive into strategies and tactics Jesse's seen success with and get his opinion on what the current landscape of music marketing and what the future holds.
We're all about sharing the strategies and resources that drive results for us so if you enjoyed the episode, please subscribe, rate, and share!
More on Jesse Cannon
Books: Processing Creativity: The Tools, Practices And Habits Used To Make Music You’re Happy With & Get More Fans: The DIY Guide To The New Music Business
YouTube: Musformation
Instagram: @JesseCannon
Jesse's Release Checklist: Here
More on L1NEUP DIGITAL
Instagram: @L1NEUPDIGITAL
Website: L1NEUPDIGITAL.COM
Apr 26, 2020
44 min