📺Watch this episode on YouTube For the tech founders who are scratching their heads at the beginning of the year wondering why nobody is knocking down their doors to buy their perfectly designed, developed and launched product, Tune in, this one’s for you!My guest @DavidCarter, CEO of @innovationfactory shares what he is seeing tech companies doing well and what others could be doing differently to get in to their buyers hands and claim the wallet share they deserve.David is speaking from his time @Microsoft, his lessons learned from his own start up journey and his time as CEO of Innovation Factory.Tune in and bring your note pad, whether we like it or not, #sales is a big part of the entrepreneur journey. For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

📺 Watch this episode on YouTubeHow many new and tenured leaders say one thing and do another? Fastest way to erode trust and culture with your team.Tune in to my conversation with Founder of @PORCH and Fractional CRO @revenue•x @Neil Weitzman where we discuss the importance of finding  and leading with our authentic voice.As a leader, knowing our purpose, why we do what  do, what we stand for is critical.This is the bedrock for decision making, connecting with others and doing the right thing. There is an innate sense of conviction because we have clarity on why we are doing these things.It makes for a more purposeful, patient and inclusive leader. We are not competing with out team’s goals. We have done their role and are now content to motivate, empower and lead others to achieve their goals.Neil walks the walk, he exudes  people first leadership and inspires those around him with his energy, expertise and kindness.This is one not to be missed.Don't miss the 9 Communications Structures by Neil For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

Happy New Year!To kick off 2024, I am delighted to share my conversation with none other than the sales guru, trailblazer for women in sales, author of best selling books such as Snap Selling, Agile Selling, More Sales Less Time, Get Back to work Faster, Selling to Big Companies   @Jillkonrath.Every time Jill encountered a set back, a road block a shift in the industry, she paused and figured a way out. Then she wrote a book about it to provide a proven system for sellers to navigate their way out.As we enter 2024, the constant is change.Are we entering the new year with excitement or are we feeling discouraged?Tune in to my conversation with Jill where she shares timeless fundamentals for selling.Regardless of the situation we are facing, she has faced it and overcome it.She also shares the importance of mindset, attitude and our ability to reframe the situation.As a woman in sales, it was an absolute highlight for me to have a conversation with someone I have looked up to my entire career.Jill, Thank you for everything you have done for the sales community. Your knowledge, experience and generosity has had a profound impact on so many.#b2bsales #salesmindset #salesfundamentalsFor more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

For those who celebrate Christmas, Merry Christmas!This is our last episode of 2023 and what a great year it has been for us at K2. We’ve had tremendous growth with the podcast due to our amazing guests and loyal and new listeners! We are gathering  traction in countries all over the world. Thank you!In my last newsletter I shared my 3 areas of focus for 2024 and it all stems from leading with our authentic voice. This may be an overplayed message but when we are competing with AI, our authenticity will win every time.So if you are thinking, this is great, but how do I get alignment, clarity and start becoming my best, authentic self. Here are 3 tips to get you started: 1) Get clear on your purpose)    Why do you do what you do? What legacy to you want to leave behind. This has likely  changed in the last few years. If we are leading a team, these are the attributes that attract our team to us, make us relatable.  We know why we do things, therefor we are decisive and have a sense of conviction like no other. 2) Ask 3-5 colleagues/ customers what 3 words they would use to describe working with you. The way we perceive ourselves is often different than how we are perceived by others. This helps gain alignment from the inside out. Surfaces blind spots and perhaps heightens a part of us that is hidden or secondary. 3)   Become an observer of yourself. Start analyzing our thoughts, behaviours, actions. Get curious why we do certain things, why certain things trigger us. Start making sense of the effect our behaviours and thoughts have on our actions. Spend time with yourself, take yourself out for dinner. What do you observe, when do you feel shy? Talkative? Fearful? Why? Get to know all of you.Over time you may start to see a pattern or a story you are telling yourself. After enough analysis and exploration, you may realize this story no longer serves you.For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

Sales people thrive in the weeds. We are busy, head down  feeling like we are in demand. When we really look at it, we can’t see the forest through the trees.Yet, we stay there. There is something about if we stay in the discomfort and mundane long enough we will get rewarded.In my conversation with @aislinglalor, Founder of Aisling Lalor Dental and Skin she suggests taking a break from the daily grind.Going for a run, walk, take a course or in her case run ultra marathons.These types of breaks in our daily patterns allows us to gain new perspective and push ourselves to new levels.The learnings, awakenings and Aha's that come from this not only help us, they help our team our business and our clients with fresh perspectives and contagious energy.Tune in to part 2 of my conversation with Aisling where she takes these activities to the next level. She shares her experiences competing in events like Marathon Des Sables, The London Marathon, sky diving and much more.She leans in to the fear and discomfort of what is in front of her knowing that when she digs deep, does the work she will come out stronger on the other side.This is an inspirational journey of what we can achieve with a clear #vision, #belief and #resilience.For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

In life we experience times of frustration, fear, imposter syndrome and the list goes on.It’s if we allow these feelings, thoughts and  experiences to take us over that will make the difference. Do they paralyze us? Or do we use them as a catalyst for change?Tune in to our first of a 2  part series with  @Aisling Lalor, founder of Aisling Lalor Dental and Skin. Aisling shares her story of frustration, overwhelm  and despairing thoughts that brought her to a very low point in her life.Digging deep, having a vision and desire  for change along with  community  were her saving grace. These blessings allowed her to expand, evolve and become the fierce woman, athlete and business owner she is today. Was there fear along the way? Absolutely. But she did it anyway. She bet on herself.In our moments of despair,  the obstacles in front of us are just that obstacles. In time and with clarity we see them as stepping stones to a better, brighter future.Tune in to hear how the lessons of determination, resilience and belief helped Aisling find the rainbow through the dark clouds.00:01:11 - Journey of stepping outside comfort zone: Aisling shares her personal journey of leaving her dental practice and starting her own clinic, highlighting growth from stepping outside comfort zones.00:02:13 - Embracing adventure and joy: Aisling talks about participating in the Marathon des Sables, emphasizing the importance of saying yes to adventure and finding joy in life.00:05:35 - Dentistry and facial aesthetics: Aisling combines dental career with facial aesthetics, exploring the cosmetic side of dentistry and expanding into facial aesthetics.00:09:57 - Creative side and dentistry: Discussion on the creative aspect of dentistry and its influence on cosmetic procedures.00:11:13 - Selling outcomes and confidence: Exploring the role of female founders in sales and the importance of selling outcomes and confidence in dental procedures.00:15:21 - Building trust and connection with patients: Significance of building trust and connection with patients, addressing concerns, and creating a comfortable environment.00:18:54 - Breaking point and realization: Aisling discusses immense pressure in her dental practice, leading to a breaking point and thoughts of suicide.00:20:51 - Making changes and starting new practice: Aisling talks about making changes, starting her own dental and skin clinic, and the challenges she faced.00:23:01 - Learning and growing from the journey: Karen acknowledges Aisling's courage and resilience, discussing the importance of taking things one day at a time and finding support.00:32:17 - Challenges of being a female in business: Aisling discusses unique challenges faced as a female entrepreneur, including dealing with male advisors and builders.00:34:18 - Justifying and defending oneself as a female founder: Karen and Aisling talk about the need for female founders to justify their decisions and visions, and standing up for oneself in male-dominated industries.00:36:25 - Changing female voice in business: Aisling and Karen discuss the evolving perception andFor more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

When we think of 2024 are we planning our new playbooks, new list of ICP’s, revamped discovery questions?While these are important, are we considering how we show up first?Buyers are expecting an experience, but what kind are we prepared to provide? Has our well run dry? Has our focus shifted? Do we look and sound like everyone else?Tune in to my podcast where I share 3 areas to help us start the year strong. Stand out and be memorable.1) Redefine our purpose, has it changed? Is our POV still the same, relevant or is it overplayed and lacking energy?2) What is our authentic voice? Have we ever found it? How do we find it? How do we show up as our unique self?3) Do we have a network? A community who can hep us amplify our message, increase our reach and visibility.Tune it to see how we can use the next 3 weeks to start our inner work. Don’t wait until the calendar turns, get a head start on creating new habits, reflecting on what we want to stop, start and continue in to 2024.Time is currency, let’s make the most of the remaining weeks in 2023#b2bsales #authenticity #salescommunity For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

When we take time to prepare out negotiation strategies  as well as consider those of our counterparts, we show respect for the process, our counterparts and the desired outcome.Consider time as currency.Yet, how many of us take the time to:1) Prime ourselves: get in the right state of mind2) Prepare:  Clearly articulate what a successful outcome looks like3) Practice: Put in the repsTune in to my conversation with @markraffan founder of The Negotiations Ninja where he breaks down all 3 components to provide a blue print to work from.Days of showing up unprepared are gone. Having clarity of our give-gets, our walk away points and our audiences motivations are critical to a successful negotiation.Tune in to our conversation where Mark walks you through  techniques for Priming, Preparing and Practicing to get what you deserve in your next negotiation. Connect with Mark:Connect with Mark LinkedIn: https://www.linkedin.com/in/markraffan/Negotiations Ninja website: https://negotiations.ninja/Negotiations Ninja Podcast: https://negotiations.ninja/podcast/Dr. Amy Cuddy’s Ted Talk:https://www.youtube.com/watch?v=Ks-_Mh1QhMc#b2bsales #b2bnegotiationsFor more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

How can we redesign our selling approach?As we move closer to 2024 AI is front and center. While it is useful to drive efficiencies, we can’t lose sight or our ability to engage in a meaningful and humanized way to connect with our prospects.Tune in to my solo podcast where I share the importance of  starting with the OPP, other person’s perspective.Flipping the script to see things through the lens of our prospects before we engage with them.What questions will they haveWhat interests them How are they measured What motivates them etc….This  allows us to tailor our conversation and answer questions they haven’t yet askedPair that with:Active listeningBeing interested vs interesting andLeading to our solution vs with itPut these in to practice to make an impact and create a memorable experience#b2bsales #empathy #prospectingFor more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy

What does it take to break in to sales?What are interviewers looking for?How do I prepare?Sales is a tough but rewarding career.Many are on the outside wondering it it’s for me, others are tirelessly knocking on doors trying to get in.Kristie Jones Founder of Sales Acceleration Group, Speaker and author joins me.She provides answers to  the above, shares insights from her own sales journey and so many more nuggets for anyone looking to get in to sales.Get your note pads out, this is a good one.Kristie has provided Behavioural interview questions for hunters as well as interview questions sales candidates should be asking.Download herehttps://salesaccelerationgroup.com/k2For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit The K2 Sales Academy