
What if the gym was teaching you more than just fitness? In this powerful video, JC Santana explains how the lessons learned through hard training apply directly to life itself. Some days feel smooth and easy… while other days feel like an uphill battle. But just like in life, growth happens when you keep pushing forward through adversity. JC dives deep into one of his most famous coaching cues — “Relax The Face” — a mindset principle featured in his book Principles, Values, and Virtues ava...
May 11
1 min

Enjoy Part Two of the powerful live seminar with JC Santana, recorded earlier this November at IHP. This episode dives even deeper into the real-world side of the personal training industry — the part most certifications never teach you. In this session, JC explores: • The modern personal training industry and how it’s rapidly evolving • The hardest part of preparing trainers for success — business, coaching strategies, and long-term thinking • Coaching behaviors and tendencies that separ...
Nov 18, 2025
59 min

Welcome to Part One of our exclusive six-part seminar series featuring the one and only JC Santana, live from the Institute of Human Performance (IHP). This episode is packed with powerful, actionable, and career-changing content for personal trainers at every level — beginners, intermediates, and advanced professionals. In this first session, JC goes deep into: Improving your programming with proven, real-world systemsCommunicating effectively and building stronger client relationshipsHo...
Nov 17, 2025
1 hr

🚀 Personal Trainers — this is a MUST-LISTEN! Whether you’re fresh out of school, moving to a new gym, or launching your business — your first 30 days will set the tone for your entire career. 💪 In this video, world-renowned coach JC Santana breaks down EXACTLY what you should focus on in your first month to build a thriving personal training business: ✅ How to establish your presence ✅ Building trust and rapport with clients ✅ Creating your first marketing strategies ✅ How to network within ...
Jun 9, 2025
5 min

When David Goggins and Israel Adesanya teamed up for a workout, the internet went wild — but JC Santana has thoughts! In this reaction video, JC breaks down the now-viral training session that left Goggins on the floor, Adesanya questioning life, and all of us asking: Is this even healthy? Goggins is a mental monster, no doubt. Top 1% in toughness, discipline, and pain tolerance. But is pushing your body to the point of puking and fainting the kind of training the average person—or even elit...
May 12, 2025
19 min

Join JC as he dives into isometric training—an essential tool for boosting strength, stability, and muscular endurance. Recently presented in Brazil, this talk covers everything you need to know about isometrics, from science-backed benefits to how it fits into the routines of athletes and clients at IHP. JC shares his favorite isometric exercises, tips for adding them to your workouts, and key insights on why this training style is effective for all fitness levels. Whether you're looking to...
Nov 1, 2024
18 min

The Best Exercise for Fat Loss? It’s Walking! | JC Santana Weighs In with Sal and Adam from the Mind Pump Podcast! Full Video Link Click here: https://youtu.be/8rM_8W6lzUs Ever wondered what the BEST exercise is for fat loss? You might be surprised by the answer—it’s WALKING! 🚶♂️🚶♀️ In this video, we break down why walking is the ultimate exercise for shedding those unwanted pounds. It’s simple, effective, and accessible to everyone, no matter where you are in your fitness journey. Wheth...
Sep 12, 2024
6 min

In this podcast, JC Santana reacts to some of the most popular exercises from Dr. Joel Seedman and gives his unfiltered, honest opinion. You’ll get to see JC break down these controversial movements and share insights on what works and what doesn’t. The video also features clips from Dr. Seedman himself, Dr. Mike, and Mark Bell’s podcast for additional context. For Full video click here: https://youtu.be/C31A4zgoEbk Do you agree with JC's take? We’d love to hear your thoughts! Drop a commen...
Sep 12, 2024
25 min

In this episode, JC Santana reacts to a thought-provoking clip from the Mind Pump Podcast featuring Sal Di Stefano, where they discuss the benefits of creatine. JC takes us back to 1994, sharing his journey and deep dive into the science of creatine — from when he first started studying it to the current day. Creatine has been a hot topic for years, with debates around its pros and cons. In this reaction video, we aim to set the record straight. We cover everything from how creatine can enh...
Sep 12, 2024
9 min

🔥 Episode 18: UFC 304 - Gregory Rodrigues win, Boxing Events, Thoughts on AI 🔥 In this exciting episode, we switch things up and bring you Rio Santana and JC Santana together in front of the same camera for the very first time! Join us as they dive into some hot topics: UFC 304: Celebrate Gregory Rodrigues' win and discuss what could be next for this rising star. Boxing Scandal: Get all the details on the scandal that's been making waves since day one. AI: Pros and Cons: Explore the...
Aug 5, 2024
24 min
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