The Jason Levin Show
The Jason Levin Show
Jason Levin
#89: Shane Levine & Nico Muoio - Vibe Design 101
1 hour Posted Jun 12, 2025 at 8:00 pm.
Shane Levine is the founder of product design studio Turbo LabsNico Muoio is the founder of e-commerce optimization agency Bottomless Labs
Our weird high school entrepreneurship stories
How Shane made bucks with viral iPod wallpapers
Why nostalgia design works, and when it doesn’t
MVPs are dead: you only get one shot now
How AI tools raised the floor for design
Dropshipper smell test: even your mom can detect it
Why ugly landing pages sometimes convert better
Niko’s high school t-shirt empire and how it scaled
Our morbid project: HeavenWireless
Design tips for getting VCs to take you seriously
“Design is like a hot person”
The psychology behind people tolerating bad UX for good looks
The highlighter girl moment: getting obsessive in FigJam and Notion
Why billionaires don’t care about tools
Product-led growth by design: making people pay upfront
How a Gumroad link with old screenshots got 1,000 signups
Sending pizzas to VCs
Memes by mail and hyper-personal gifts as biz dev hacks
Scaling as a chaotic creative: systems, checklists, looms
What to do when your SOPs are fucked
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Show notes
Shane Levine is the founder of product design studio Turbo LabsNico Muoio is the founder of e-commerce optimization agency Bottomless Labs(00:20) Our weird high school entrepreneurship stories(05:30) How Shane made bucks with viral iPod wallpapers(06:40) Why nostalgia design works, and when it doesn’t(08:20) MVPs are dead: you only get one shot now(09:50) How AI tools raised the floor for design(11:20) Dropshipper smell test: even your mom can detect it(17:20) Why ugly landing pages sometimes convert better(19:20) Niko’s high school t-shirt empire and how it scaled(23:20) Our morbid project: HeavenWireless(25:20) Design tips for getting VCs to take you seriously(27:20) “Design is like a hot person”(29:20) The psychology behind people tolerating bad UX for good looks(31:20) The highlighter girl moment: getting obsessive in FigJam and Notion(33:20) Why billionaires don’t care about tools(37:20) Product-led growth by design: making people pay upfront(39:20) How a Gumroad link with old screenshots got 1,000 signups(41:20) Sending pizzas to VCs(43:20) Memes by mail and hyper-personal gifts as biz dev hacks(45:20) Scaling as a chaotic creative: systems, checklists, looms(47:20) What to do when your SOPs are fucked(51:20) Talking to ChatGPT like your dadJason Levin⁠⁠⁠ is the founder of meme marketing software Memelord Technologies (https://memelord.tech)Read Jason's weekly advice column on organic social media growth for startups:https://www.cyberpatterns.xyz/subscribeFollow Jason for cool ideas here: https://twitter.com/iamjasonlevinFollow Shane for design and product content here: https://twitter.com/theShaneLevineFollow Nico for DTC content here: https://twitter.com/NicoMuoioPast guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.#startups #venturecapital #ycombinator #growthhacks #growthhacking #viralmarketing #marketing #marketingpodcast #marketingstrategy #marketingtips #marketinghacks #jasonlevin #techpodcast #entrepreneur #entrepreneurship #businesspodcast #indiehacking