The Jason Levin Show
The Jason Levin Show
Jason Levin
#88: Adam Faris — From NBA2K to Content Empire
51 minutes Posted May 29, 2025 at 5:00 pm.
I talked to my homie Adam Faris, digital creator and the king of sports content.He started out posting NBA 2K TikTok memes and ended up in unexpected places such as Aston Martin Formula 1 garage and working with Playboy.
First viral TikTok: NBA 2K bets during COVID
Why Twitter/X is a broken app with the world’s best network
Making his first dollar $100 from content
Getting Chainsmokers follow from memes
How Adam got access to Vegas F1 Grand Prix and met celebrities
How creator work leads to absurd adventures
Adam’s creator bucket list: a Netflix show
How to create your own internet series
Why passion matter more than size (that’s what my wife said)
Don’t just aggregate memes. BE the meme
Message to companies: let the creators be creative
Adam’s Playboy gig with the Super Bowl
Red Bull should sponsor hackathons, not just athletes
GoPro nostalgia and how they lost their mojo
Idea: energy drinks for memelords
Running an agency on top of content empire
Why self-driven teams make everything better
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Show notes
I talked to my homie Adam Faris, digital creator and the king of sports content.He started out posting NBA 2K TikTok memes and ended up in unexpected places such as Aston Martin Formula 1 garage and working with Playboy.(00:45) First viral TikTok: NBA 2K bets during COVID(04:12) Why Twitter/X is a broken app with the world’s best network(07:21) Making his first dollar $100 from content(09:28) Getting Chainsmokers follow from memes(14:36) How Adam got access to Vegas F1 Grand Prix and met celebrities(19:04) How creator work leads to absurd adventures(22:16) Adam’s creator bucket list: a Netflix show(25:22) How to create your own internet series(28:17) Why passion matter more than size (that’s what my wife said)(30:23) Don’t just aggregate memes. BE the meme(31:57) Message to companies: let the creators be creative(37:15) Adam’s Playboy gig with the Super Bowl(39:27) Red Bull should sponsor hackathons, not just athletes(41:26) GoPro nostalgia and how they lost their mojo(42:59) Idea: energy drinks for memelords(44:12) Running an agency on top of content empire(46:24) Why self-driven teams make everything better(49:36) Why Timothée Chalamet’s speech hits like crack for us ambitious peopleJason Levin⁠⁠⁠ is the founder of meme marketing software Memelord TechnologiesRead Jason's weekly advice column on organic social media growth for startups.Follow Jason for memes and cool ideas hereFollow Adam for sports content herePast guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, Troy Osinoff and more.