Marketing and technology is moving at a rapid pace. As business leaders, it may be overwhelming. In this episode I summarize 6 areas to focus on in the coming year. These tactics will give you the competitive advantage and help you grow your business through solid, strategic marketing. 

In this episode, Jan Southern answers a few of the most common marketing questions she has received and offers sound advice for getting started with marketing, social media and brand identity. 

In this episode, Jan Southern chats with Tripp Sheppard. Tripp is the president of the Bank of Newington in South Georgia. Tripp's family founded the Bank of Newington

In this episode we talk with Melissa McBride Stille.  When it comes to health insurance, Melissa knows her stuff. She has been in the health insurance industry for 13 years, an independent insurance agent for four years and the sole proprietor of Stille-DeWitt Health Brokerage since 2020.Melissa has extensive experience with Medicare and other insurance providers. She goes over the current challenges in the healthcare industry and what to look for when choosing healthcare coverage. We also talk about how she built her business with grass roots marketing and building a network of referrals in the local area.  We can learn a lot from Melissa's experience growing her business. Enjoy

In this episode we talk about grass roots efforts and networking to grow your business. We go over the top six recommendations for using simple strategies that will help you dominate your local market before you decide to scale and expand your marketing and advertising. Enjoy!

In this episode we talk with Pam Southard, Executive Director of the Greater Pooler Area Chamber of Commerce in Pooler, Ga. Pam shares about the importance of networking and how the Chamber helps businesses get the support they need and stay connected to their community of business owners. We also share some tips on how to network in person and onlineEnjoy!

In this episode we talk with Lisa Yannett, Vice President for Horizon Staffing in Savannah.Lisa shares timely information about the state of the employment industry and the challenges with the staffing shortages and economic challenges.  If you own or manage a business that hires employees, you are not going to want to miss this episode. 

This episode is a mini course on how to improve your businesses Google rankings and SEO. SEO is a fairly complex set of strategies but there are a few things you can do to move the needle and improve your company's ranking online. Enjoy!

In this episode of It's ALL Marketing, we discuss getting your brand and your message right so it appeals to just the right audience. We also talk about the challenges of managing multiple brands and companies. Our guest on this episode is the one and only, DeeDee Morris. She is the owner and formulator for Ellen Claire Soapery in Bloomingdale, Georgia as well as the CEO of The Mo' Southern Collection. A former nurse, DeeDee has built her business and grown her brands in just a few short years and can offer some valuable insight for up and coming entrepreneurs and other business owners. Enjoy!

This quick episode provides 5 specific tactics to utilize local marketing strategies effectively. Local marketing helps you stay in touch with local residents while also attracting new customers visiting or moving to the area. By combining these 5 strategies, you will improve your online search rankings, increase local traffic to your website and most importantly, bring customers into your physical location.