Innovation and disruption are concepts that get thrown around a lot. Disruption is the byproduct of true innovation. Disruption, for disruption’s sake, is just noise. Real innovators disrupt by long-term thinking and imagining the impossible - they don’t peddle in quick fixes and gimmicks. Paul Peros, CEO of the Perth-based high-tech company Wellfully and his latest brainchild the new beauty tech innovation Reduit, sits down with Kelly. It becomes quickly clear that innovation isn’t a nebulous concept for him; it’s been his reason for being for three decades and it’s his unique superpower.

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