For our Christmas edition, i had Erik Pelton on this episode to talk about trademark for SMEs, the impact of covid 19, trends to look out for in 2021, Amazon registry, best form of trademark, big brands and small brands

--- 

This episode is sponsored by 
· Anchor: The easiest way to make a podcast.  <a href="https://anchor.fm/app">https://anchor.fm/app</a>

Support this podcast: <a href="https://anchor.fm/rita-chindah/support" rel="payment">https://anchor.fm/rita-chindah/support</a>

Why you should consider Merchandising.

IPSERIES features talks on latest intellectual property cases and development globally.
Intellectual Property (IP) is an intangible work that involves human creativity and innovation used in commerce.

 This podcast makes emphasis on how intellectual property(IP) is all around us and the value of these IP assets by turning intangible assets into exclusive property rights even if its for a limited period of time.

IP would include copyright, trademark,patent, industrial design, trade secret, plant variety, geographical indication etc.

IP owners can also exploit and commercialize them. Support this podcast: https://anchor.fm/rita-chindah/support