Big data creates high expectations and is often considered a magic tool that provides answers to complex technological challenges. In this podcast Creax discusses its experiences of using (Big) Data to the advantage of innovation. 

Innovation Fact 3: Focus on one thing. When developing new products, there are many hurdles to overcome and many aspects to consider. Successful innovators know that good focus can never be underestimated. No-one is able to solve every problem, nor can you please everyone all the time. Focus on one thing and do it better than anyone else. Choose to be different! 

'Minority Report', the best-selling film, envisions urban architecture in 2054 with full 3D mobility and electric vehicles produced in fully automated facilities. Future, or is it already happening? This podcast gives an extra layer to the blog post on the Creax website (www.creax.com). Thomas Valcke and Simon Desnerck, both from Creax, discuss background stories and give more insights about trends that are shaping the mobility landscape of tomorrow.