Innovation Inside the Box
Innovation Inside the Box
Drew Boyd
Drew Boyd is a global leader in creativity and innovation, international public speaker, award-winning author and innovation blogger, and university professor who has worked with clients such as GE Aviation, Johnson & Johnson, L'Oreal, Stryker, Danaher, Kaiser Permanente, Eli Lilly, Underwriters Lab, Procter & Gamble, Cincinnati Bell, and Toyota. He teaches teams, businesses and governments how to solve tough problems to create a culture of innovation and a flowing pipeline. Drew reframes the innovation process in a way that makes people more—not less—creative. Innovation Inside the Box features structured creativity and innovation strategies for leaders who want to think differently, be more innovative, implement change and, grow. The conversations you'll hear will help you apply innovation methods to services and processes, overcome resistance to ideas, and create a culture of innovation.
072: Oh, to Be In Two Places At Once
Have you ever been invited to a party or other event but had something else you really wanted to do at the same time? Maybe in these instances, you’ve said to yourself, “Gee, I wish I could be in two places at once!” Obviously, that’s impossible from a physical point of view. However, it brings up an important concept in the field of creativity: location.
Dec 20, 2021
12 min
071: It's About Time to Be More Creative
If you’ve been listening to this show for any length of time, you’ve more than likely come to realize that learning creativity takes time. However, it is time well spent. Becoming more creative will change every aspect of your life for the better. Today, I want to dig into this concept of time. In this episode, I discuss time as the dimension it is. I also explain how it’s used in our creative thinking and creative output.
Dec 13, 2021
13 min
070: Does Brainstorming Work, Compared to What?
Brainstorming. We’ve talked about it here on the podcast before. Regular listeners will likely remember that I’m not a big fan. In this episode, I discuss this article and share the case for and against brainstorming. No matter where your opinion on this method lies, I encourage you to listen to the end to hear both sides of the argument. Mark’s insights are very helpful as we explore what role brainstorming plays in innovation.
Dec 6, 2021
11 min
069: The Patterns in Thanksgiving Dinner
We’re getting ready to embark upon the holiday season here in the US. It all starts with one of my favorite holidays, Thanksgiving. I especially love this holiday because the food is so good: the traditional turkey and all of the incredible side dishes. Not to mention, it’s an opportunity to spend quality time with family and friends. So, what does this have to do with creativity? Today, we’re going to investigate that a bit. We’re going to explore Thanksgiving and do some pattern spotting.
Nov 29, 2021
12 min
068: Imagine the Game of Football Gets Creative
If you live in the United States, you know that it is football season here. Regardless of whether you’re into pro football, college football, or none of the above, you are more than likely aware that football season is going on and you are probably influenced by it in some way. Today, I want to get into some of the innovation aspects of football. I’m asking and answering the following: what’s happening in the world of sports (and football, in particular) in regards to creativity?
Nov 22, 2021
15 min
067: As One Thing Changes, Another Thing Changes - The Power of Adaptability
As one thing changes, another thing changes. That may sound like a simple (and perhaps obvious) phrase, but if you can remember it, you will have added a very powerful tool to your creativity arsenal. It is the basis of the fifth tool in the SIT method of innovation. Indeed, it sums up attribute dependency.
Nov 15, 2021
11 min
066: Never Look Inside a Woman's Purse - Unless You Want to be More Creative
There’s an old saying that goes like this: “Never look inside a woman’s purse.” Boy, do I know that to be true! I do everything I can to not look inside my wife’s purse because, when I do, it’s horrifying. It’s truly mass chaos in there. But, what does any of this have to do with creativity? That’s what we are discussing in today’s episode. We’re going to look around a woman’s purse and see what creative lessons we can take from it.
Nov 1, 2021
14 min
065: Is It Creative to Copy Others?
The title of this episode reveals the question on many of our minds: is it creative to copy someone else’s idea? At first glance, that wouldn’t seem very creative. If you were to take someone’s idea and claim it as your own, few would label that “creativity.” However, there is some merit to the idea of copying. There’s a very good and compelling reason for using a degree of copying as a way to boost your creative output.
Oct 25, 2021
10 min
064: Can You Learn Creativity? Check Out These Amazing Ideas from Students Using SIT
If you’ve been tuning in to the podcast for a while, you probably remember the one thing I always say: creativity is a skill that anyone can learn. Just like any other skill, creativity can be taught and it can be learned. This may be hard to believe for those of you who don’t think you are naturally creative. However, that’s just the point. You can learn to be creative.
Oct 18, 2021
11 min
063: Home, Home on the Range - Creative Lessons in Our National Parks
My wife and I just returned from Yellowstone National Park. While there, we saw plenty of buffalo, deer, antelope, and elk. I also noticed something very interesting about the buffalo while at Yellowstone. There is something the park rangers can learn from watching these buffalo. As a result, they do something very creative. In this episode, I’m diving into what that lesson from the buffalos (or bison) is and dive deep into the creative lessons we can learn from our national parks.
Oct 11, 2021
13 min
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