
Deciding about social media to promote your book can be challenging but Linked In for Authors is an extremely positive option, and Adam Houlahan talks with Dixie from Indie Experts about why that is, and what you can do to enhance your Linked In use as an author.
Mar 11, 2022
50 min

How to create case studies and write them so that even sensitive topics or hi security information is not compromised or over-shared. You can use Case Studies to provide great evidence of what you can do, the type of skills and expertise you have, and how you’ve applied these in many ways. Restrictions on sharing simply because of privacy issues can be cleverly worked with – so come and find out more about how to do this. Dixie and Ann open up to the conversation based on legal, medical and IT issues and the stories that can and can’t be told.
You’re invited to Join in the conversation with Dixie and Ann, for insights about Authorship – Before, During, and After the book! Find out what the journey entails, how to plan your own expert’s journey and what it’s been like for others we’ve worked with.
Aug 27, 2021
32 min

If you think you need a party to celebrate your book launch and invite all the media… you might want to think again. There’s a number of ways to launch your book and you can do this online, at a cafe, hire a big stadium, book a corner of a library, or a combination of options. In this episode Dixie talks with Bronwyn Reid about how her book launch was planned and they explore all the FAQs about book launches.
Visit Bronwyn Reid’s Website
You’re invited to Join in the conversation with Dixie and Ann, for insights about Authorship – Before, During, and After the book! Find out what the journey entails, how to plan your own expert’s journey and what it’s been like for others we’ve worked with.
Aug 20, 2021
1 hr

Before During and After you write a book your publishing team is what you need to develop in readiness for your book to launch successfully. Being a successful author is not a one man or woman show – it really does take a whole team to get this right and help you tap into all the resources you need to make the best entry for your book out to the world. In this episode Dixie talks about the importance of planning who you work with to make your book successful, before, during, and after you write it.
If you would also like to grab a FREE download of your BDA Team planning tool then please visit our FREE STUFF page.
You’re invited to Join in the conversation with Dixie and Ann, for insights about Authorship – Before, During, and After the book! Find out what the journey entails, how to plan your own expert’s journey and what it’s been like for others we’ve worked with.
Aug 13, 2021
31 min

So you think you might be ready for podcasting?
Here’s what you need to know before you pitch yourself as a guest. If you’re thinking of creating your own podcast, you’ll want to think about your planning and production strategy.
Join Dixie as she asks Author to Audio founder Dave Stokes, about all the preparation you need to put into being your own podcaster or featuring on someone else’s show.
www.author2author.com.au
You’re invited to Join in the conversation with Dixie and Ann, for insights about Authorship – Before, During, and After the book! Find out what the journey entails, how to plan your own expert’s journey and what it’s been like for others we’ve worked with.
Jul 23, 2021
1 hr

What do you do when that press release works so well that the media calls you and want you to be a guest on their show? Getting ready to field those calls and being primed for the questions you want them to ask you is all part of being media trained.
Join Dixie and Ann as they talk through the right ways and the wrong ways to get ready when the media calls you. So you can learn to maximise every minute of air time or your bylines in a publication featuring you and your book.
When the media calls you for interviews, you need to be ready to talk about your books.
You’re invited to Join in the conversation with Dixie and Ann, for insights about Authorship – Before, During, and After the book! Find out what the journey entails, how to plan your own expert’s journey and what it’s been like for others we’ve worked with.
Jul 16, 2021
40 min

Founder of Handle your Own PR, and creator of the outstanding PR Accelerator program, Jules Brooke is is an absolute fountain of information and wisdom on how to get friendly with the media. As in friendly enough to get invited to interviews, guest on shows, and what to do and say when the media calls.
There is a fundamental difference between getting good attention for your podcast and being a turnoff to journalists. It all comes down to knowing how and where to direct your media targeting and how to spin a good lure for real enquiry. This is not about advertising, and it pays to know how to pitch the right information at the right time to the right people. Join Dixie and Jules for some fascinating insights into how Authors can promote themselves to the media and reap thousands of dollars worth of ‘free’ author publicity.
www.handleyourownpr.com.au
You’re invited to Join in the conversation with Dixie and Ann, for insights about Authorship – Before, During, and After the book! Find out what the journey entails, how to plan your own expert’s journey and what it’s been like for others we’ve worked with.
Jul 9, 2021
1 hr 4 min

You already created a book… that was a big job! Now you want to create an online program?
Before you do that, have a listen to what Course Commander creator Jonathan Callinan has to say about the best ways to do this and the pitfalls and traps to avoid. How do you start to spin a book into an online program? If you’ve any thoughts at all on creating an online program or courses to extend your expertise offering, then you’ll want to stop and hear what Jonathan Callinan has to share. Founder of Course Commander, Jonathan explains the difference between course, program, short, long, and how to start preparing for what you can offer beyond your book.
www.coursecommander.com
You’re invited to Join in the conversation with Dixie and Ann, for insights about Authorship – Before, During, and After the book! Find out what the journey entails, how to plan your own expert’s journey and what it’s been like for others we’ve worked with.
May 27, 2021
48 min

How do you get from manuscript to published, so you can start marketing yourself as an expert? Join best selling author and manuscript development coach, Dixie Carlton, for this short message on how to ditch perfectionism as you’re writing your manuscript, work to a solid writing plan, and discover the value of identifying your golden space for writing consistently.
You’re invited to Join in the conversation with Dixie and Ann, for insights about Authorship – Before, During, and After the book! Find out what the journey entails, how to plan your own expert’s journey and what it’s been like for others we’ve worked with.
May 14, 2021
6 min

Building a great profile online is about engagement, connection, and visibility. Cat Coluccio has been working on her Facebook Group marketing for several years, and uses Groups in ways many authors may not have even thought about. She shares her secrets to having more than 60,000 active fans on her social media platforms and how that helps her as an author, and how you can do the same thing, easily. Author of several books, and one of Indie Experts top performing authors in 2020, Cat has some outstanding expertise to share in this conversation with Dixie and Ann from Indie Experts.
You’re invited to Join in the conversation with Dixie and Ann, for insights about Authorship – Before, During, and After the book! Find out what the journey entails, how to plan your own expert’s journey and what it’s been like for others we’ve worked with.
May 7, 2021
37 min
Load more
