If there's one thing Luke Frantz has learned over the past year, it's how to be flexible and find a balance. His love of cattle and entrepreneurial spirit led him to leave graduate school and start ranching. This 26-year old go-getter now works as a commodity broker, PBR bucking bull investor, part-time rancher and co-owner of Graized grassfed beef. Learn about his journey to success with direct beef marketing and how 2020 taught him how to survive amidst changing environments.