In Between Sales Calls
In Between Sales Calls
Derek Shebby
How Steve Used His Knowledge of the Competition to Win an Impressive Deal
23 minutes Posted Oct 9, 2020 at 4:21 am.
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How Steve Used His Knowledge of the Competition to Win an Impressive Deal: Deal Breakdown Bonus Episode

Not all offerings are the same in a commodity market.

The best salespeople find out what differentiators they have…

And clearly understand how to use those to fight against the competition. 

Steve Drummond is used to selling in this world.

In this episode of The Deal Breakdown podcast

He shares how he used his CRM to find a great opportunity

And then how he used his knowledge of the competition to close it.

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