I'm Making Moves
I'm Making Moves
Leigha T. Porter
Ep: 40 The Power of Niche: Why You Don’t Need to Be for Everybody
8 minutes Posted Jun 16, 2026 at 5:00 am.
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Trying to be for everyone often leads to burnout and confusion. In this video, I talk about the power of niche—why clarity matters more than reach, and how focusing on the intersection of art and business has shaped my work. We’ll talk about: ✅ Why being “for everybody” dilutes impact ✅ How niche creates freedom, not limitation ✅ The difference between clarity and shrinking ✅ Why depth builds stronger community If you’ve struggled with positioning or identity, this conversation will help. 💬 S...