IAB.THERE
IAB.THERE
IAB (Interactive Advertising Bureau)
SHE Media’s Samantha Skey on Women, Media Consumption & Business in the Coronavirus Crisis
31 minutes Posted Jun 3, 2020 at 3:25 pm.
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Show notes
The changes in media consumption due to home quarantining are meaningful to advertisers and media buyers. SHE Media’s Samantha Skey examines the shifts in these behavioral trends and how marketers can tap into the business of women.

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