#ZNlive - Communicators talking to communicators

On our recent #ZNLive, we hosted József Máté, Head of Communications EMEA at Corteva Agriscience. József shared his perspective on digital communication. During the live, the conversation touched on two main topics: the post-COVID Era and the role of AI. In the post-COVID era, there is a renewed recognition of the importance of personal interactions alongside digital tools, emphasizing the need for balance. József highlighted AI's effectiveness in media relations but cautioned about its limitations, lacking the intuitive insights of humans in communication processes.

On this episode of #ZNLive, we were with Communications Director at Habitat for Humanity International Kasia Jasik-Cainzos, who navigates the high stakes of European Elections, power of proactive engagement, and the importance of clear messaging. With over 10 years of experience, she shares how her organization braved COVID-19 with innovative adaptability and communication.

Discover the fascinating world of animal communication and the power of social media in our recent #ZNLive episode. Join hosts Philip Weiss and Liora Kern as they engage in an insightful conversation with Clare Carlisle, a Communications Director at AnimalhealthEurope. As an advocate for animal health and welfare, Clare shares her expertise in navigating the complexities of livestock farming practices and sheds light on the undeniable allure of cat videos and other heartwarming animal stories. From heart-melting adoption journeys to the vital role of pets in mental health, this episode offers a rich tapestry of insights and stories. Gain valuable communication strategies, including the effective use of Twitter, Instagram, and LinkedIn, and learn how to become a thought leader in your field.

In a recent episode of ZN Live, Doron Themans, a Conversational AI strategist and entrepreneur, highlighted the significance of chatbots as digital co-workers. The discussion emphasized the need for integrating chatbots into organizational processes, while still acknowledging the importance of human support for more complex issues. Doron stressed the importance of building chatbots that truly understand users and shared recommendations for fostering effective AI conversations. Overall, the episode explored the potential of chatbots in enhancing user experience and streamline tasks.

In a recent episode of #ZNLive, hosts Liora Kern and Philip Weiss welcomed Wouter Lox, Secretary General at AIJN European Fruit Juice Association and a seasoned public affairs professional. The discussion revolved around the importance of professional associations in fostering a growth mindset and facilitating knowledge exchange. They emphasized the significance of transparency, continuous learning, and effective communication in the domain of public affairs. Wouter also shared his commitment to sustainability and provided advice for young professionals entering the field, highlighting strong communication skills, the ability to simplify complex ideas, and unwavering passion as keys to success.

In a recent episode of #ZNLive, we had the pleasure of hosting Mike Sax, the founder of ACT | The App Association, entrepreneur, and founder of Wellbeyond. Our host, Liora Kern, had the pleasure of welcoming Mike, an altogether well-rounded individual, perhaps because Wellbeyond focuses on meditation for kids. The conversation centered around the challenges Mike faced as a young software entrepreneur in Europe, the role of AI systems, and the latest digital trends. Overall, Liora and Mike shared their tips with our young communicators.

In a recent episode of #ZNLive, we had the pleasure of hosting Sebastián Rodríguez, a dedicated European campaign professional who has made a name for himself as a strategic communicator and advocate for the European project. The conversation centered around the impact of COVID-19 on Communication and the last trends. Sebastián explained us the idea beyond his project "campaignplaybook.eu", an innovative playbook that provides organizations with tools, resources, and strategies to run effective campaigns. Overall, Liora our host and Sebastián gave their tips to our young communicators.

In a recent episode of #ZNLive, we had the pleasure of hosting David Coleman, Vice President of Public Affairs Europe at Mars. The conversation centered around the impact of COVID-19 on public affairs and the role of transparency. David emphasized the importance of publicly defensible communication with stakeholders, while acknowledging the rise of online meetings due to the pandemic. The discussion also touched on the increasing influence of AI in the industry and the need for professionals to effectively leverage it. David offered valuable advice to young professionals, emphasizing the value of continuous learning and simplifying complex topics. Overall, transparency emerged as a key theme throughout the conversation.

In this insightful episode of #ZNLive, we were privileged to have Connor Allen, Manager of European Government Affairs at Honda Motor Europe Ltd., as our guest. Our engaging conversation took us through the labyrinth of digital communication's profound influence on the political landscape in the EU, and the measures the EU has taken to underpin democracy through communication. As we cast our gaze forward to Europe in 2024, we focused on the crucial role of digital communication and the challenges it presents. We also contemplated the pervasive impact of disinformation and 'fake news' on EU communication strategies, deliberating on potential solutions to mitigate this issue. Plus, we critically examined the highs and lows of EU digital campaigns, offering valuable insights into their effectiveness. Tune in for a comprehensive understanding of politics, communication, and the evolving digital world.

In this enlightening episode, we're joined by Dr. Barbara Rath, a seasoned medical professional with over 30 years of global healthcare experience. As co-founder of the Vaccine Safety Institute and founder of Seki, Dr. Rath shares her deep insights on public health, vaccine safety, and medical education. The conversation delves into her role in combatting medical misinformation, the influence of social media on vaccination, and the critical role healthcare professionals play in vaccine communication. Dr. Rath also shares her future vision for the Vaccine Safety Institute and offers invaluable advice for aspiring communicators. She recommends resources related to communication and democracy for our audience. Don't miss this episode if you're interested in healthcare, public health policy, and impactful medical communication.