Most business owners are really good at what they do. Like, genuinely talented. But when it comes to writing about what they do? It often falls a bit flat. And the frustrating part is that it's got nothing to do with their writing ability. And in a world where everyone is reaching for AI to write their content, this problem is only getting worse. AI can't replicate you – it can't mine your lived experience, your perspective, or the way you think. So if you were already struggling ...