In your mind, you’re doing all the right things in your marketing – you’re posting consistently, sharing valuable content… But you’re still not sure what’s actually working. If you’re honest, your marketing strategy is probably more “post and hope it works” than anything else. And this is the reality for more business owners than I’m sure would like to admit it – they’re making marketing decisions based on gut feel instead of grounded data, and that’s why they get stuck. But the dog’s h...