It should come as no surprise to you that messaging is my favourite business spell. It’s something I use on repeat in my business… It’s how I support my clients, the anchor point I base all my work around, and the key to EVERYTHING I do in my business. I know it can be a game-changer for any business – no matter what industry or stage of business… But it can get outshined by the shiny, sexier aspects of business like The latest Instagram feature everyone rushes to tryA shiny new AI tool that ...