Intro to Texting Marketing 1:05 Soft-Selling Text Messages - 2:30 Analytics from Texts - 7:35 Balancing Your Marketing Strategy - 12:15 Hard-Selling Texts - 13:30 Final Thoughts on Text Marketing - 17:00 Outro - 28:45 You’ve got a text! Catherine du Pont, Get Community’s Account Director, joins Kelly and Ryan this week to talk about everything text message marketing. Cat breaks down the difference between hard and soft-selling in text, as well as, tips for balanc...