Content is a pathway to helping people learn, grow, and convert. Blogs are viewed 400M times per month. 120M people listen to podcasts per month. 75% of 18-34 year olds watch videos daily. And these trends are going to keep rising. But how do you build and nurture a truly world-class content program? Who better to teach you than the world's top content minds. Each week, you'll get 45-minutes of non-fluffy ideas, strategies, and game plans from smart people who have done it all before. This show is for the founder looking to build a content program for growth. It's for the executive who wants to use content as a way to get customers. It's for the content creator who wants to take things up a notch.