Higher Ed Pulse
Higher Ed Pulse
Mallory Willsea
Pulse Check: The Value of Higher Ed: Spoiler Alert, It's More than ROI — Pt 2
26 minutes Posted Sep 3, 2026 at 7:00 am.
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In Part 2 of this Pulse Check series, Michele Ehrhart talks with Merianne Roth, Vice Chancellor, Marketing & Communication at Texas Christian University, to explore why a college education offers value far beyond financial ROI, highlighting the development of essential "success skills" like leadership, critical thinking, and identity formation. Merianne outlines how TCU is navigating AI through its AI Squared initiative and ethical use policies, and they also explore the importance of workforce readiness, alumni networks, and why choosing a path is a deeply personal decision.