Higher Ed Pulse
Higher Ed Pulse
Mallory Willsea
Why an AI Critic Joined a Tech Company
28 minutes Posted Oct 27, 2025 at 7:00 am.
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In this episode of Higher Ed Pulse, host Mallory Willsea sits down with Joel Goodman, former founder of Bravery Media and now the new VP of Growth Strategy at Squiz. The conversation dives into Joel’s bold career transition from agency life to a global EdTech company, his evolving views on AI in higher education, and the future of digital strategy in a consolidating industry. With nearly two decades of experience in higher ed web strategy, Joel offers a critical — and refreshing — perspective on what's next for institutions looking to actually move the needle.