Mallory Willsea reunites with Seth Odell, CEO of Kanahoma, in a candid, unscripted conversation recorded live from the CASE conference in Los Angeles. From sponsoring a mechanical bull to building an AI-enabled agency, Seth dives into how Kanahoma is embracing artificial intelligence, transforming workflows, and preparing for a world where entry-level roles may be on the verge of extinction. This episode is equal parts insight and inspiration—and it might just change how you think about AI in higher ed.