Welcome to this new Pulse Check series on the power of storytelling. This is  Part 2: From News to Narrative: Frank Tramble on Transforming Higher Ed Storytelling. Frank Tramble shares about the importance of an integrated marketing and communications strategy, understanding your audience's core motivations to create more impactful messages and the need to always to be learning.

The ROI Reality Check: What Students and Families Actually Care About in 2025

Higher Ed Pulse is your weekly no-fluff guide to AI in higher ed. Higher ed leaders are expected to master AI overnight. But let’s be real — no one has time to sift through every headline, hot take, or research report.
That’s why every Monday, we break down what actually matters — fast, clear, and to the point.
Want to sound like the smartest person in the room? You’re in the right place.

Higher Ed Pulse is hosted by Mallory Willsea and is a proud member of the Enrollify Podcast Network.