Higher Ed Pulse
Higher Ed Pulse
Mallory Willsea
Introducing Jenny Li Fowler as Host of Enrollify's Confessions of a Higher Ed Social Media Manager
11 minutes Posted Jan 17, 2024 at 10:27 am.
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We are thrilled to announce that  Jenny Li Fowler, who is the Director of Social Media Strategy at the Massachusetts Institute of Technology (MIT) and author of a brand new book called “Organic Social Media”, will be joining Enrollify as host of Season 2 of our podcast, Confessions of a Higher Ed Social Media Manager.

Jenny has spent her career working in social and is currently in charge of developing and executing institute-wide social media initiatives for more than 200 departments, labs, and centers. She also manages MIT’s flagship Twitter, Facebook, Instagram, and LinkedIn accounts. Before MIT, she served as Social Media Manager and Web Editor for the Harvard Kennedy School of Government. Jenny is a recurring correspondent for Hubspot's INBOUND and a recognized voice across the social media marketing space.

In this new season, Jenny covers the do's, don'ts, and dynamics of the complex, challenging, and changing social media ecosystem. Together with other higher ed social media managers, she’ll bring on the podcast, she’ll analyze the successes and failures of those in the higher education social space — what went right, what went wrong, and what are the lessons learned. You can also expect novel and actionable steps so you can push past the pitfalls others have faced. No matter if you're on a team of 20 or a team of one, you’re bound to find something of value in this podcast.

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About the Show:

Confessions of a Higher Ed Social Media Manager covers the do's, don'ts, and dynamics of the complex and challenging social media ecosystem. We analyze the successes and failures of those in the higher education social space — what went right, what went wrong, and what are the lessons learned. We’ll share actionable steps so you can push past the pitfalls others have faced. No matter if you're on a team of 20 or a team of one, we've got you covered.

Confessions of a Higher Ed Social Media Manager is hosted by Jenny Li Fowler  and is a proud member of the Enrollify Podcast Network.


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Connect With Our Co-Hosts:
Mallory Willsea 
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea

Seth Odell 
https://www.linkedin.com/in/sethodell/
https://twitter.com/sethodell

About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Some of our favorites include Generation AI and Confessions of a Higher Education Social Media Manager.

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com. 

Connect with Us at the Engage Summit:
Exciting news — Mallory will be at the 2024 Engage Summit in Raleigh, NC, on June 25 and 26, and we’d love to meet you there! Sessions will focus on cutting-edge AI applications that are reshaping student outreach, enhancing staff productivity, and offering deep insights into ROI. 

Use the discount code Enrollify50 at checkout, and you can register for just $200! Learn more and register at engage.element451.com — we can’t wait to see you there!