High Value Sales Show by Eversprint.com
High Value Sales Show by Eversprint.com
Eversprint.com
BBQ for Breakfast. Why Not? - Angela Keaveny of ROWDYDOW bbQ
53 minutes Posted Feb 28, 2019 at 2:46 am.
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Angela Keaveny, the Founder of ROWDYDOW bbQ, grew her company's revenue from $1.2 million in 2014 to $4.3 million in 2017, a 269% increase, and to around $2.1 million in 2018.  

ROWDYDOW bbQ is a provider of ready-to-eat, authentically smoked pulled pork and brisket BBQ.  

In this interview with Eversprint's Malcolm Lui, Angela shares how she and her team accelerated their high value sales by:  

  • Winning preferred vendor status with Sodexo, a leading provider of integrated food service and facilities management. 
  • Leveraging the Sodexo "street cred" of their Sodexo to get on the food service chef's menu at the US Air Force, Costco Mexico and Walmart.  
  • Strategically networking and hustling to build relationships with food service chefs.  
  • Streamlining their processing via a re-distribution model.