High Frequency Fridays
High Frequency Fridays
Martin Norbury
Kate Lester – CEO of Diamond Logistics, Multi-Award-Winning Businesswoman & Published Author
32 minutes Posted Feb 4, 2021 at 3:39 pm.
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Kate, CEO of Diamond Logistics, is one of the most resilient, passionate and dedicated businesspersons we know! She’s been running her own business for almost 29 years – not only has she sustained this in a highly competitive and male-dominated industry, but she’s scaled it ten-fold.


In February 2018 Kate became the first woman to be awarded the Services to Industry Award at the Institute of Couriers, awarded at the House of Lords in recognition of her services to the industry.


We’re lucky enough to call Kate our friend who we joined on a trek to Everest Base Camp a few years back (oh, and she originally coined the term “Scalability Coach” for Martin!).


Key take-aways for business owners:


- How to survive and thrive in a competitive industry.

- The importance of strategic thinking and how to achieve this when running the day-to-day.

- How understanding what truly motivates all the stakeholders in your business will engage your entire audience and generate results for you and your community.

- Why Kate has created a culture that encourages making mistakes.

- Kate’s honest advice on Leadership.